(PRWEB) March 04, 2015
Whether reacting to the ever-increasing cost of cable and satellite subscriptions, service blackouts from unresolved carriage disputes or simply a desire to stop paying for channels they never watch, a growing number of subscribers are exploring "cutting the cord" for their television viewing options.
Following the transition to digital broadcasting, more channels than ever are available for free over-the-air from their local stations. For most locations, installing an antenna is all that is needed to receive those channels.
By adding a link to AntennaWeb.org to their websites, television stations can help their viewers discover the number of over-the-air channels that are available at their specific locations.
Co-sponsored by the NAB and CEA, AntennaWeb.org provides viewers with address-specific channel reception predictions that they may use to select the correct antenna for their needs.
When people visit a station's website, they demonstrate their interest in the programming on the station's channels. By providing a link to AntennaWeb.org, the station can help their visitors learn how to receive those channels as broadcast by the station - and containing the station's advertisers - for free.