“Online shopping and e-commerce have made huge improvements since we originally launched in 2004. In business, you change with the times or you get run over by the big dogs…” said Christopher Scheg, President of Chrome Glow.
Coral Springs, FL (PRWEB) February 26, 2015
Chrome Glow first launched its website in 2004 offering a wide selection of Motorcycle LED lighting, Motorcycle Accent LEDs, Motorcycle Sound Systems, and Motorcycle Accessories from the top manufacturers in the industry. Throughout the years Chrome Glow has made many changes to the business; one major change was relocating the business from Upstate NY to sunny South Florida. Since the move, business has grown and allowed for year-round in-store business. Upgrading the website is the next step Chrome Glow wants to take to show they are a contender in the top Motorcycle LED lighting companies.
“Online shopping and e-commerce have made huge improvements since we originally launched in 2004. In business, you change with the times or you get run over by the big dogs. We like to consider ourselves trend setters when it comes to Motorcycle LED lighting products and how they are sold on the web. Customers have spoken and we have listened when it comes to how our website functions.” said Christopher Scheg, President of Chrome Glow.
Chrome Glow’s new website will showcase a modern, fresh look. A few major changes to the website will be the product search bar, shopping cart, and you will also be able to shop by brand. The new website will be more user friendly for customers and therefore help to make their shopping experience a positive one. Christopher states, “Hopefully our customers will find navigating much easier because we have simplified the categories making it easier to find exactly what you want in just 1-3 clicks. With the new site we forecast sales to increase by 30% based strictly on the new, easier to use format.”
Chrome glow has been working hard to make sure the new website launch is a success. Change is always hard but definitely needed as times change and technology increases. “Today most people research companies online before purchasing from them; an out dated website is a sure fire way to lose potential customers. For an ecommerce business your website is your face and store front, and in the internet world you only get one chance to make a first impression.” - Angel Hurlbert; Marketing and Social Media at Chrome Glow.
For more information on Chrome Glow visit http://www.ChromeGlow.com or call 954-341-6640.
Chrome Glow is a subsidiary of 10-05, Inc. and is located in Coral Springs, FL. Chrome Glow specializes in L.E.D. lighting for motorcycles - available online at http://www.chromeglow.com. Chrome Glow also does local installation of L.E.D. lighting on motorcycles at their location in Coral Springs, FL.