Inbound marketing is about generating qualified leads--prospects who are a good fit for your business and have a need for your services.
(PRWEB) February 25, 2015
Pasadena, CA: Inbound marketing agency Kinoshita Communications is hosting Pasadena’s first Inbound Marketing Week Lead Generation Workshop, part of Inbound Marketing Week, a global celebration featuring more than 60 marketing events to encourage sales and marketing professionals to meet and share knowledge on inbound marketing. The inaugural Pasadena inbound event will take place Thursday, March 5 at:
155 N. Lake Avenue,
8th Floor, Pasadena,
10am to Noon on
Register for the event at: http://hub.kinoshita-marketing.com/inbound-marketing-week-pasadena
WHAT IS INBOUND MARKETING?
From attracting visitors to a website, to closing them as customers, Inbound Marketing brings the entire marketing funnel together. Marketers can think of it like a marketing hub where content, social media, contacts and email campaigns all come together in one place. The result is less hassle, more control and an inbound marketing strategy that actually works.
With a marketing campaign tied together in a cohesive strategy, sales and marketing professionals can get more out of every budget dollar. In 2013, a survey of more than 1,000 marketing professionals found that inbound marketing saved an average of 13% in overall cost-per-lead and more than $14 dollars for every new customer acquired. With Inbound Marketing, every activity is measured, and anything measured can be improved. Inbound Week will demonstrate what’s possible when email, SEO and blogging are tied to a purpose.
Pasadena sales and marketing professionals are invited to network, collaborate, and learn through a lead generation workshop taking place on March 5, 2015 at 10am. Attendees are invited to arrive early for networking and refreshments. Register at: http://hub.kinoshita-marketing.com/inbound-marketing-week-pasadena
Inbound Lead Generation AGENDA:
Attendees will learn the philosophy of inbound marketing, how to grow their influence online, spend their marketing time more efficiently and how to lower their cost-per-lead and grow sales revenue.
10:20: Inbound Lead Generation Workshop
11am: Case Studies & Group Discussion
11:20am Wrap Up & Summary of Lessons Learned
Noon: Networking Lunch
Sales and marketing professionals are invited to register for this inbound lead generation event online at: http://hub.kinoshita-marketing.com/inbound-marketing-week-pasadena. Sponsorship opportunities are available. Follow the event on Twitter and online at #IMW15.
About Kinoshita Communications LLC
Since 2007 Kinoshita Communications has been helping businesses with 5-25 employees build digital communities, grow your website traffic and turn more of that traffic into new business leads and sales. Their award-winning campaigns have produced outcomes in areas of awareness, visibility, word-of-mouth, engagement, sales leads and revenue growth. Contact an inbound marketing consultant through our special offer at: http://www.kinoshita-marketing.com/a-special-invitation-to-join-kinoshita-communications/ for some quick inbound marketing tips you can put to work for your business, and a better understanding of what type of results you could expect for your business.