Statistics in our report show that supporters are raising 32% more through social media over two years ago. Mobile donations are leading that increase with mobile giving through Facebook up 278%.
Cincinnati, Ohio (PRWEB) February 18, 2015
DonorDrive® Peer-To-Peer Fundraising Software has released their free State of Peer-To-Peer Fundraising Report 2015, a yearly report that examines this rapidly-changing space for nonprofits and gives them the intelligence they need to make vital revenue decisions this year.
Todd Levy, CEO and Co-Founder of Global Cloud (makers of DonorDrive) feels the peer-to-peer fundraising space has lacked a publication that gives vision to where this highly-effective form of fundraising is currently and is headed in the future: "Peer-to-peer fundraising is both growing rapidly and changing rapidly. We created this report to give nonprofits a clearer view of what's really happening today. This better equips organizations with the research and data they need to make decisions about improving their revenue stream."
Paul Ghiz, Co-Founder of Global Cloud and Chief Strategy Officer for the company says recent shifts in peer-to-peer fundraising are important for nonprofits to be aware of: "Statistics in our report show that supporters are raising 32% more through social media over two years ago. Mobile donations are leading that increase with mobile giving through Facebook up 278%. This evidence shows that social and mobile are the prerequisites for fundraising today. If nonprofits haven't addressed these channels in their fundraising, they're already feeling the pinch."
Topics in this year's report include:
1. Fundraising through social media continues to grow.
2. Salesforce shows us how valuable donor data really is.
3. Crowdfunding gets suspicious.
4. Millennials are tomorrow's nonprofit leaders.
5. Is storytelling still a thing?
6. Are you guiding your supporters in making the digital ask?
7. Teams are doing the fundraising for you.
The State of Peer-To-Peer Fundraising Report 2015 is available free at: http://www.donordrive.com/fundraising-report-2015/
About DonorDrive: Large and mid-size nonprofits increase their revenue with DonorDrive® Peer-To-Peer Fundraising software. With innovations like mobile-responsive fundraising pages and the industry's first Fundraising Motivation Engine®, DonorDrive makes giving from any device easy and turns your event participants into better fundraisers. Find out why Children's Miracle Network Hospitals, World Vision, Special Olympics, Doctors Without Borders and more of North America's most successful organizations depend on DonorDrive at DonorDrive.com.