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Innoventually Launches as One-Stop Source for Open Innovation
  • USA - English


News provided by

Hot Tomato Marketing

Feb 19, 2015, 07:00 ET

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“We see great opportunity to bringing challenges and needs to the open innovation marketplace in Italy, Europe and beyond,” said Luca Escoffier, CEO and Co-founder, Innoventually. “We know that Italian companies, and not only them, of all sizes are ready

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Trieste, Italy (PRWEB) February 19, 2015 -- Innoventually, an Italian-based open innovation platform, is launching to manage open innovation challenges (“Challenges”), that is, specific requests to solve specific problems with a monetary reward for the selected solver, and open innovation needs (“Needs”), that is, requests for innovative solutions or skills to improve existing products/services or introduce new ones, with the ultimate goal of helping clients find innovative solutions through solvers around the world that can sign up for free to create an account. Based in the research institution-dense area of Trieste, Italy, but with partners around the world, Innoventually is now accepting Challenges and Needs for inclusion on its open innovation marketplace.

Electrolux, the global leader in home and professional appliances, is participating by posting some of their Needs for kitchen and laundry solutions. Electrolux’s Needs are the first posted on Innoventually’s platform. The Swedish company is looking for ways to improve the user experience in caring for clothes including products like washing machines, dryers and irons. For the kitchen, the company is seeking ways to improve the user experience, identify new technologies for products related to storing, preparing and cooking food as well as cleaning up afterwards. More information about the Needs is available on the dedicated page of the platform.

Innoventually aims at being the one-stop source for open innovation from Italy to help connect seekers of solutions, and solvers in all fields of science and technology, from IT and communication, to energy, transportation, materials science, displays, electronics and so forth. The platform not only offers services relating to open innovation Challenges and Needs but also helps organizations and individuals in monetizing their IP with its innovative brokerage solutions (IP auctions) as well as with other IP-related services.

“We see great opportunity to bringing challenges and needs to the open innovation marketplace in Italy, Europe and beyond,” said Luca Escoffier, CEO and Co-founder, Innoventually. “We know that Italian companies, and not only them, of all sizes are ready to step up and embrace this new business model and way of interpreting innovation. To make it easy to do business with us, we are keeping our fees very affordable, especially for small and medium-sized companies and government entities, and providing a range of additional services and training”.

Innoventually Services

The Innoventually platform offers a range of services including planning, management, protection, promotion, valuation, and monetization of innovative solutions by also leveraging its partners’ ecosystem, which includes companies in US, and around the world. For example:

From Silicon Valley-based Foresight Valuation Group services include:
• Valuation of IP, such as patents, software and trademarks
• Business valuation and financial modeling of emerging ventures
• Market assessment and monetization strategy for new technologies

From San Francisco area-based Hot Tomato Marketing services include:

• Communications message development and strategy
• Public relations activity including press release and media outreach to help promote a platform challenge or technology

About Innoventually

Innoventually is an open innovation platform service aimed at connecting technological and business challenges with solution providers. The platform is focused on becoming the one-stop source for the planning, management, protection, promotion, valuation and monetization of innovative solutions by also leveraging its partners’ ecosystem. Innoventually is based in Trieste, Italy.

For more information about Innoventually, please visit http://www.innoventually.it/en/.

Erica Zeidenberg, Hot Tomato Marketing, +1 (925) 631-0553, [email protected]

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