Juggling a family and a business is never easy and it is easy to get stressed - That's why is important for mompreneurs to learn how to become more competitive in the marketplace by utilizing the Internet as a business tool.
San Diego, CA (PRWEB) February 25, 2015
Internet democratizes business opportunities for all, especially for Hispanic and Latin American mompreneurs who could now succeed in the digital economy without sacrificing family time.
Supported by The Hispanic Chamber of E-Commerce, the book "Digital Mompreneurs: Guide for Hispanic and Latin American entrepreneurs on Internet” has being published.
The authors of this initiative are Giuseppina Russo and Alfredo Sánchez , successful and expert digital entrepreneurs, with extensive experience in developing Internet-based business models in the United States, Latin America and Canada.
For Pina Russo this e-book " provides significant support to Hispanic and Latin American entrepreneurial communities , with direct impact in their quality of life with a comprehensive vision that takes into account the professional , family and personal success."
Mr. Sánchez says that "the book is founded in the reality of Mompreneurs , it offers advise in key areas such as: Business Planning; Monetization Strategies for Internet businesses; analysis of Customers and Users, Opportunities in the digital economy and tips for successful entrepreneurs, microenterprises and SMEs on the Internet. "
“Digital Mompreneur is a practical guide for mothers entrepreneurs who are looking for tools that can help them to understand how they can utilize the Internet as a business tool in simple terms. Giuseppina Russo and Alfredo Sánchez have spent hundreds of hours working directly and documenting the business needs of Mompreneurs in Canada, the United States and Latin America. The Hispanic Chamber of E-Commerce will provide a copy of the book to all the new Mompreneurs that join the organization and it will support this initiative all the way knowing that it is a manual that will contribute to the growth and development of the Mompreneurs,” said Tayde Aburto, President & CEO of the Hispanic Chamber of E-Commerce.
The book, “Digital Mompreneurs: Guide for Hispanic and Latin American entrepreneurs on Internet” is now available on:
For more information about Digital Mompreneur, please contact: pina(at)pinarusso(dot)com, Co-author, Digital Mompreneur
The Hispanic Chamber of E-Commerce is a benefit corporation using the power of business for social good. The organization combines the values of a non-profit with the flexibility and innovation of a tech startup. HISCEC's mission is to promote the use of the Internet as a business tool to help family owned businesses to become more competitive. More information is available at http://www.hiseb.com.