We chose New Orleans as our 2015 conference location because the city’s energy of growth aligns with our focus on what’s new and next in inbound marketing.
New Orleans, LA (PRWEB) February 24, 2015
Converge Consulting is excited to announce its 2015 conference in New Orleans on October 21 and 22. The conference will take place in the heart of the French Quarter at the historic Omni Royal Orleans and feature speakers from Google, Moz, and Hubspot.
Last year, Converge Consulting hosted higher education’s first-annual Inbound Marketing Conference in Nashville, with Google’s Head of Education, Kristin Hall, as the keynote speaker. More than 150 marketing and recruiting officials from colleges across the nation attended, including Boston University, NYU, Texas A&M, and Villanova University.
“The Converge 2014 conference was a breath of fresh air, with exciting topics and very engaging speakers,” said Dan Noonin, vice president of enrollment marketing and communication at Goodwin College. “I gained new, actionable strategies I immediately put into place.”
This year’s conference will take an in-depth look at inbound marketing, with a mix of industry experts and higher education speakers. Attendees will learn what’s new in marketing and see case studies on how to implement everything from solid content strategy to personas and workflows.
“We chose New Orleans as our 2015 conference location because the city’s energy of growth aligns with our focus on what’s new and next in inbound marketing,” said Converge Founder and CEO, Ann Oleson.
Some of the industry’s best and brightest will take the stage to discuss Google Analytics, SEO, and inbound marketing – Krista Seiden, analytics advocate at Google; Matthew Brown, senior vice president of special projects at Moz; and Sarah Bedrick, certifications program leader at Hubspot. They’ll cover trends and best practices conference attendees can use in their own marketing strategies.
While last year’s conference focused on the adult and graduate market, this year’s conference will include undergraduates. Converge expects a larger audience in 2015 and plans to add more sessions that speak to all attendees.
Anyone interested in the latest in high education marketing won’t want to miss this exciting conference. Visit the conference website to sign up for updates.
Converge Consulting is a higher education inbound marketing firm with offices in Cedar Rapids, Iowa and Manhattan Beach, California. Converge uses what’s new and next in content strategy, search engine optimization, digital advertising, web analytics and visual storytelling to positively impact student recruitment and alumni engagement for colleges and universities around the world.