Datalogic Brings Upscale Style, Technology and Ergonomic Design to the Retail POS - Introducing the Heron HD3100 Linear Imager

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Datalogic, a global leader in Automatic Data Capture and Industrial Automation markets, and world-class producer of bar code readers, mobile computers, sensors, vision systems and laser marking equipment is proud to announce the availability of the Heron™ HD3100 linear imager.

Datalogic Heron™ HD3100 Imager

“The Heron HD3100 linear imager is like no other scanner on the market giving retailers more than just a device to read bar codes.” states Giulio Berzuini, Vice President of EMEA Sales.

Eugene, OR – February 25, 2015 - Datalogic, a global leader in Automatic Data Capture and Industrial Automation markets, and world-class producer of bar code readers, mobile computers, sensors, vision systems and laser marking equipment is proud to announce the availability of the Heron™ HD3100 linear imager.

The Heron HD3100 scanner bridges the gap between man and machine while bringing unmatched elegance and the latest advance technology to the point-of-sale. The Heron scanner brings sophistication, class and style to the retail POS. It offers multiple opportunities to incorporate the retailer’s brand through customization. Options including multiple color changing lights, innovative ‘carbon-fiber’ or ‘silver’ designs that can be customized with logos, and polyphonic speakers for audio feedback offer retailers a wide variety of choices. By extending the brand experience to the final interaction at the POS, the Heron scanner helps reinforce the value retailers extend to their customers.

“The Heron HD3100 linear imager is like no other scanner on the market giving retailers more than just a device to read bar codes.” states Giulio Berzuini, Vice President of EMEA Sales and General Manager of the Hand Held Scanner Business Unit for Datalogic ADC. “The Heron HD3100 imager builds upon the worldwide success of its predecessor with improved reading capabilities and new distinctive features that bring the POS checkout to a whole new level.”

The Heron HD3100 reader comes with an autosensing stand that allows for the easy transition from handheld to presentation mode automatically. This imager also provides the patented Datalogic ‘Green Spot’ for good-read feedback, as well as functioning as an aiming tool. It has a drop resistance of 1.5m/5.0ft and IP40 particulate and sealant rating for robustness and durability. It is designed with state-of the art components and is available in multi-interface capabilities for POS applications.

Retail, fashion and specialty POS stations will certainly step up their game and branding capabilities with the presence of the Heron HD3100 imager at the checkout.

Datalogic ADC, the world leader in Automatic Data Capture, offers state of the art solutions with fixed position retail scanners, handheld scanners and mobile computers. Datalogic ADC’s range includes in-counter and on-counter point of sale scanners, general purpose and ruggedized handheld scanners, rugged mobile computers, industrial PDAs and vehicle mount computers. Solutions for applications in several sectors include healthcare, hospitality/entertainment, manufacturing, retail, services and transportation & logistics.

Businesses in the retail sector can particularly benefit from Datalogic ADC’s vision-based technology solutions, analytical tools, self-shopping solutions and consumer relationship technologies.

A division of the Datalogic Group, Datalogic ADC is headquartered in the US with a presence in over 120 countries.

Datalogic Group is a global leader in Automatic Data Capture and Industrial Automation markets. As a world-class producer of bar code readers, mobile computers, sensors, vision systems and laser marking systems, Datalogic offers innovative solutions for a full range of applications in the retail, transportation & logistics, manufacturing and healthcare industries. With products used in over a third of world’s supermarkets and points of sale, airports, shipping and postal services, Datalogic is in a unique position to deliver solutions that can make life easier and more efficient for people. Datalogic S.p.A., listed on the STAR segment of the Italian Stock Exchange since 2001 as DAL.MI, is headquartered in Lippo di Calderara di Reno (Bologna). Datalogic Group as of today employs about 2,400 members of staff worldwide distributed in 30 countries. In 2013 Datalogic Group achieved revenues for 450,7 million Euro and invested over 35 million Euro in Research and Development with a portfolio of over 1,000 patents across the world.

For more news and information on Datalogic, please visit http://www.datalogic.com.

Datalogic and the Datalogic logo are registered trademarks of Datalogic S.p.A. in many countries, including the U.S.A. and the E.U. Heron is a registered trademark of Datalogic ADC Inc. in the U.S.A. All other brand and product names are trademarks of their respective owners.

Contact:
Pam McQueen
pam.mcqueen(at)datalogic(dot)com
541-302-2012

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Pam McQueen
Datalogic
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