Introducing FlashBender 2: ExpoImaging Improves Popular Rogue FlashBenders with Updated Designs

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New Rogue FlashBender 2 Reflectors are 20%-30% Lighter, Feature Improved Attachments and New, Softer Fabrics for Even Better Movement. New FlashBender 2 XL Pro Introduces Strip Grid Diffuser in Incredibly Portable Design

FlashBender 2 Large Reflector

We developed custom fabrics that would be lighter weight without sacrificing the durability and reflectivity characteristics we demanded.

ExpoImaging, Inc., creators of the popular Rogue FlashBender speedlight modifiers, today announced availability of new Rogue FlashBender 2 designs.

“Photographers’ reaction to the original Rogue FlashBenders exceeded all our expectations,” said Erik Sowder, CEO of ExpoImaging, Inc. “The FlashBenders’ versatility and portability have made them an integral part of location shooters’ lighting gear.”

“As great as any product is, we always look for ways to make it better. For FlashBender 2, we focused on the reflectors’ weight and attachment. We developed custom fabrics that would be lighter weight without sacrificing the durability and reflectivity characteristics we demanded. We also redesigned the integrated attachment strap to provide an even tighter grip on the flash while still allowing for wide adaptability to multiple flash sizes.”

The custom fabrics used in FlashBender 2 make the reflectors 20%-30% lighter than the originals. The supple new fabric used on the reflective surface helps to reduce contrast and allows for more light shaping control.

The new FlashBender 2 secures to the flash using a redesigned attachment strap that accommodates a wide range of flash head sizes with a circumference ranging from 8” to 9 3/4”.

The new, lighter FlashBender 2 XL Pro includes a new attachment, the XL Pro Strip Grid (also to be available for use with the original XL Pro). The XL Pro Strip Grid integrates a black fabric grid with diffusion material. This kind of functionality has never been previously available in such a lightweight and portable package.

New FlashBender 2 versions include the FlashBender 2 XL Pro System, FlashBender 2 Large and Small Reflectors, FlashBender 2 Bounce Card, FlashBender 2 Large and Small Softbox Kits and FlashBender 2 Portable Lighting Kit.

Pricing and Availability

All FlashBender 2 products are available starting February 2015 through ExpoImaging’s distribution partners worldwide, or online at or

About Rogue Photographic Design

Created by ExpoImaging, Rogue Photographic Design develops innovative lighting equipment for speedlight enthusiasts. Compact, versatile, and durable, patented Rogue light modifiers offer unparalleled lighting control in portable and light weight designs. More information about Rogue Photographic Design is available at, or

About ExpoImaging, Inc.

ExpoImaging, Inc. markets, designs, manufactures and distributes innovative camera accessories to the photographic market. ExpoImaging is the pioneer in white balance filters and manufactures ExpoDisc White Balance Filters, Rogue FlashBenders, Rogue Diffusion Panels, Rogue Grid, and Rogue Flash Gels. ExpoImaging is also the exclusive U.S. distributor of CapBuckle, and Ray Flash: The Ring Light Adapter. These unique products are available at select photography dealers worldwide or online at, or

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Erik Sowder

Lizzy Vosseler
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