Pageflex Inc. to Expand its Position into Localized Marketing Automation with EarthIntegrate Acquisition
Marlborough, MA (PRWEB) March 02, 2015 -- Pageflex®, a leading developer of enterprise variable data publishing, multi-channel marketing, and web-to-print solutions, announced today that it is in the process of acquiring EarthIntegrate™. EarthIntegrate has developed Pando, a leading Software as a Service (SaaS) solution for localized marketing automation in the Financial Services industry. The combined organization will lead the market in delivering a platform specific to Financial Services.
Pinhas Romik, Pageflex CEO, said “Pageflex has had a collaborative and mutually beneficial relationship with EarthIntegrate for a long time. We are excited to bring these two companies together and roll-out a technology that allows brands of any size to effectively communicate and market to their clients through partners and sales teams. We admire the work done by the EarthIntegrate team in building a best-in-class Localized Marketing Automation service, as well as establishing a strong brand name as a solution provider for the financial sector”.
“EarthIntegrate has leveraged Pageflex in building the Pando platform, and we look forward to a more robust offering that can service a broader client base. As President of EarthIntegrate, I’m looking forward to the additional technical expertise Pageflex offers for software development and the value our combined resources will bring to our current and future clients. With the Pando platform, EarthIntegrate has proven its strength and innovation in Financial Services marketing technology and we look forward to the opportunities that PageFlex’s acquisition of EarthIntegrate will enable us to bring to our customers.” says Ryan Farris, President of EarthIntegrate.
Pinhas Romik commented “The Pageflex product suite has evolved beyond our original variable data composition engine to give our customers the ability to create flexible web portals for document customization, brand management, and digital communications. The SaaS technology and enterprise offerings from EarthIntegrate combined with the software, capabilities, and established presence of the Pageflex products and team will allow us to better serve the needs of our clients. Marketing automation is a vital part of our strategic direction and roadmap, and we believe that the Pando solution and the combined resources and knowledge of both companies will be a critical factor in delivering an industry leading solution”.
The acquisition is in its final stages and its completion is subject to customary approvals.
About Pageflex
Pageflex pioneered the concepts of variable data and web-to-print storefronts, and has expanded to offer software for multi-channel campaign management, dynamic publishing, and back-end production automation. Pageflex solutions use the patented Pageflex variable publishing engine and Adobe® InDesign®.
Pageflex enables tens of thousands of companies across the globe to communicate their marketing messages more easily and effectively. The award-winning Pageflex product line sets the standard for excellence and innovation in targeted marketing and brand management. Pageflex offers the ability to personalize any form of communication in print, e-mail, or on the Web.
For more information, visit http://www.pageflex.com
About EarthIntegrate
EarthIntegrate is the leading provider of marketing technology for national brands. EarthIntegrate, through its Pando Platform, integrates content, assets, and data sources to create 24/7 highly personalized marketing support.
For more information, visit http://www.earthintegrate.com
Leslie Wengenroth, Pageflex, http://www.pageflex.com, +1 617-520-8575, [email protected]
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