This overview will allow TATOC delegates the opportunity to gain valuable insights on what’s being said about the timeshare industry, where most of the online conversations are taking place and what topics are most often discussed by owners and more.
Orlando, Florida (PRWEB) March 03, 2015
The National Timeshare Owners Association is pleased to announce that they will be attending and speaking at the upcoming TATOC (http://www.tatoc.co.uk) conference being held March 6-8th in Warrington, UK.
NTOA is the premier association giving a united voice to the nearly 8 million timeshare owners in the United States and Canada. With strong owner advocacy and education programs, the organization has encouraged owners to explore all of the benefits and use of timesharing for nearly 20 years.
Gregory Crist, the NTOA’s CEO will travel to the UK to present findings from the first of its kind “Timeshare Owners Study”, based on more than 500,000 online mentions over the course of the last twelve months, collected and analyzed by INTUITION Brand Marketing from publicly available sources. “This overview will allow TATOC delegates the opportunity to gain valuable insights on what’s being said about the timeshare industry, where most of the online conversations are taking place and what topics are most often discussed by owners and more, said Crist.
“There has never been a report of this kind created before, which documents the power and influence of social media through the use of technology that we now have available to us,” says Paul Mattimoe, President & CEO, Perspective Group. “Our INTUITION service has many implementations, and we are pleased to be able to utilize its monitoring service to provide NTOA with highly detailed information that can help them educate industry professionals and timeshare owners”.
“TATOC has been a strategic partner to the NTOA for nearly two years now”, says Harry Taylor, TATOC’s President. “Working in concert with NTOA has given timeshare owners around the world a real “safety net” and this Timeshare Owners Study should prove extremely useful when looking at future strategies that we are currently working on together.”
In addition to presenting the study, Crist will be highlighting the associations’ ASK program that works in partnership with TATOC as well as discussing the progress they’ve been able to make in developing a coalition of working relationships that include resorts, management companies and associations throughout North America. “We are truly a collaborative organization and have been very fortunate to build working relationships with CRDA and ARDA as well as many others in the timeshare community, said Crist. When we approach owner challenges, we are looking to find meaningful solutions together that benefit the community as a whole. The 2015 TATOC Conference is entitled “A Time For Change” and the Timeshare Owners Study is a true example of what we are doing now and what we can be doing tomorrow to change our industry for the better, Crist continued.
For nearly 20 years, the National Timeshare Owners Association has worked to foster a better understanding of the benefits and usage of timeshare ownership through information and educational programs. The organization is dedicated to working with consumers and the timeshare community to ensure a better timeshare experience for everyone. For more information visit http://nationaltimeshareownersassoc.com/ or find us on twitter @NTOAssoc
TATOC is the largest consumer association for timeshare owners in Europe with 92 resort members throughout Europe representing 400,000 timeshare families. In addition to resort membership, there is an individual membership for timeshare owners or other interested individuals who wish to become a personal member. TATOC is run “by timeshare owners for timeshare owners”, and has grown and evolved tremendously since it was formed in 1989. At the heart of this evolution, has been our members and our mission “to safeguard and enhance the timeshare holiday experience for existing and prospective users and to be the voice of owners."
About Perspective Group
Perspective Group provides the vacation ownership industry’s most comprehensive, independent multi-media marketing and publishing services globally. Products and services range from intensive PR & Multimedia services such as INTUTION – a brand visibility service that includes custom content creation and distribution, social media monitoring, online marketing and brand reputation management – to the Perspective Magazine brand, which publishes the leading independent trade publication globally as well as custom membership magazines for clients.
Perspective Group is a media sponsor of more than 30 industry events per year and serves on a number of trade association committees. The group also hosts its own annual industry leader event, the Global Networking Expo (GNEX Conference), and Canadian Resort Conference (CRC) on behalf of the Canadian Resort Development Association (CRDA). For more information, visit http://perspectivemagazine.com/services