We are eager to see the immediate impact LXP will have on the lead-generation industry and are excited to participate in its launch at LeadsCon Las Vegas.
New York, NY (PRWEB) March 03, 2015
Lead generation powerhouse ReviMedia today announced its partnership with Seattle-based company TUNE to provide an industry revolutionizing solution to track and manage lead generation campaigns. Starting today, LXP, ReviMedia’s best-in-class technology platform for creating leads, lead scoring and verification, and lead distribution, is fully integrated with the #1 tracking platform, HasOffers by TUNE.
Integrating LXP within HasOffers’ cloud-based tracking platform offers traffic publishers, lead generators, and lead buyers automated, cost effective tools for higher performing lead campaigns. It is now easy for clients of HasOffers to tap into the powerful technology of LXP, while users of LXP now also have access to the full suite of HasOffers’ tools.
With the increasing complexity of creating and effectively managing lead-generation campaigns, a shift has occurred in the lead-generation industry. In order to hit acquisition goals and be in full control of the quality, sources, filters, pricing, and the distribution of leads generated, lead buyers must connect directly with publishers. LXP enables lead buyers to control this process and ensure compliance of their stringent lead scoring rules.
“ReviMedia has always been at the forefront of developing top-notch technology in order to simplify and automate the lead-generation process for both publishers and lead buyers,” said Bas Offers, COO of ReviMedia. “We have generated close to 11 million leads through LXP, and we are now at the stage where we can open up the platform to users outside of our current client base—so they may benefit from the tools we have been using on a daily basis. We are very excited about partnering with HasOffers by TUNE. They offer the industry’s most prominent technology platform, which allows us to work seamlessly with clients on both sides of our business.”
“Having partners like ReviMedia address vertical-specific needs in the performance marketing space helps expand the reach of our technology,” said Cameron Stewart, GM of HasOffers. “We are eager to see the immediate impact LXP will have on the lead-generation industry and are excited to participate in its launch at LeadsCon Las Vegas.”
About ReviMedia & LXP
ReviMedia is a fast-growing lead generation company, offering a sophisticated lead exchange with its proprietary platform LXP. ReviMedia, a member of Leads Council, operates in a wide range of verticals within the insurance, home security and automotive industries. ReviMedia is based in New York, NY and has been listed as the fastest growing digital New York advertising company on the prestigious Inc. 500 list in 2014.
With LXP ReviMedia offers a full-service lead gen platform that includes a suite of innovative tools providing the newest technology in lead generation, scoring and verification, and distribution, resulting in more effective campaigns and higher lead quality. LXP currently handles over 1,000,000 generated leads per month that are distributed within various markets and an growing number of clients. For more information, please visit http://www.revimedia.com.
About HasOffers by TUNE
HasOffers provides unbiased attribution analytics and tracking for performance advertising. We believe that better attribution technology in the hands of online and mobile marketers creates higher performing advertising relationships that ultimately generate the best value for advertisers and publishers. Learn more at http://www.hasoffers.com.
TUNE is the Seattle-based enterprise Software-as-a-Service (SaaS) for mobile marketing company behind the products MobileAppTracking (MAT), MobileDevHQ (MDHQ), and HasOffers. With a mission to make mobile marketing better for everyone, TUNE builds SaaS products to help marketers manage both their paid and organic campaigns. Named to the Inc. 500 fastest growing companies two years running in 2013 (#63) and again in 2014 (#88), and listed as a top 10 mobile advertising company by VentureBeat, TUNE is backed by Accel Partners (investment led by Rich Wong) and has more than 230 employees with additional offices in San Francisco, NYC, Seoul, Tel Aviv, London and Berlin.
Learn more at http://www.tune.com.