Serta® and the National Sleep Foundation Celebrate 18th Annual Sleep Awareness Week™ March 2 – 8

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Serta Announces Its Serta Sleep Week Twitter Sweepstakes to Support the Importance of Healthy Sleep

Serta joins the National Sleep Foundation (NSF) as a partner in this year’s week-long event dedicated to building public awareness and education surrounding the importance of better sleep for improved health and safety. This year’s theme, “Good Nights. Great Days” communicates the benefits associated with making healthy sleep habits a priority and educates on how sleep improves your day, your productivity, and, ultimately, your overall health and quality of life. As part of Sleep Awareness Week, Serta is hosting the Serta Sleep Week Sweepstakes exclusively on Twitter.

To celebrate Sleep Awareness Week™ and bring awareness to the importance of sleep, Serta is asking Twitter users to share their favorite sleep tip. To enter, participants are required to share their sleep tip using the hashtags #SleepWeek and #SertaSweeps. Each day, one winner will be randomly selected to receive a Sleep to Go® DuoCore Dual Comfort Pillow by Serta.

The sweepstakes will run from 10:00 a.m. CST on March 2, 2015, through 11:59 p.m. CST on March 8, 2015, exclusively on Twitter. For more information, please visit Serta’s blog.

Sleep Awareness Week is a nationwide event. Hundreds of NSF’s member sleep centers, hospitals, and sleep professionals around the country use it as an opportunity to reach out to millions of people in their communities and educate them about the importance of sleep. Many will hold health fairs, conduct media interviews offering tips on how to establish good sleep habits, and distribute Sleep Awareness Week posters and information.

Serta has been an NSF licensed partner since 2010. The Serta Perfect Sleeper® is the only Official Mattress of the National Sleep Foundation.

Abbreviated Rules

Please see official rules for complete prize details.

No purchase necessary to enter or win. The Serta Sleep Awareness Week Twitter Sweepstakes (“Sweepstakes”) is sponsored by Serta, Inc., 2600 Forbs Ave., Hoffman Estates, IL 60192. The Sweepstakes begins at 10:00 a.m. CST on 3/2/15, and ends at 11:59 p.m. CDT on 3/8/15. The Sweepstakes is open only to persons who, at the time of entry, are 18 years or older and legal residents of the 50 United States, DC, and Canada (excluding Quebec). Odds of being selected for a prize depend on the total number of eligible entries. Limit one entry per person. Approximate Retail Value of all prizes is $343. For Official Rules visit http://bit.ly/1BzEGVW.

About the National Sleep Foundation

The National Sleep Foundation is dedicated to improving health and wellness through sleep education and advocacy. It is well-known for its annual Sleep in America® poll. The Foundation is a charitable, educational and scientific not-for-profit organization located in Washington, DC. Its membership includes researchers and clinicians focused on sleep medicine, health professionals, patients, families affected by drowsy driving, and more than 900 healthcare facilities. sleepfoundation.org and sleep.org.

About Serta Mattress Company:

Serta and its licensees together are the #1 mattress manufacturers in the United States. Serta’s product portfolio includes the Perfect Sleeper®, which is the Only Official Mattress of the National Sleep Foundation, and the iComfort® Sleep System, both named Consumers Digest Best Buys. Serta and its licensees also manufacture the iSeries® Hybrid Sleep System and the exclusive Trump Home® and Bellagio at Home® mattress collections.    

As the leading provider of mattresses to the hospitality industry, Serta partners with hotel groups such as Hilton Hotels, Marriott, Intercontinental Hotels Group, Bellagio Hotel, Wyndham Hotels, Omni Hotels, Choice Hotels, Accor Hotels, and many more.

Serta has 23 U.S. and 4 Canadian manufacturing plants. In addition, Serta is distributed internationally in more than 150 other countries. With its worldwide network, Serta is able to respond quickly to customers’ needs while still preserving strict control standards to ensure the highest quality.

For more information, visit http://www.serta.com.

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Kelly Ellis
Serta
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