Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Consociate Media Earns Contract With Cybersecurity Firm Sera-Brynn
  • USA - English


News provided by

Consociate Media

Mar 04, 2015, 03:00 ET

Share this article

Share toX

Share this article

Share toX

Gloucester, Va. (PRWEB) March 04, 2015 -- Consociate Media is pleased to announce it has been named the marketing and public relations firm for Sera-Brynn, a Virginia-based cybersecurity firm recently named 16th in a global list of the top 500 cybersecurity firms to watch in 2015.

Consociate, a marketing, media, public relations and management consulting firm, based in Gloucester, Va., has developed a multi-pronged approach to assist Sera-Brynn educate more of the consumer and business community on the importance of cybersecurity, prevention techniques and evaluation of insurance options to best protect companies and individuals’ private information.

“There is nothing that touches all of our lives more deeply than technology,” said Stephanie Heinatz, Consociate’s Founder and CEO. “To have the opportunity to help Sera-Brynn educate the community on what they can do to protect themselves is an honor. In many ways, we consider what they do a public service.”

Sera-Brynn offers cybersecurity expertise

With headquarters in Suffolk, Va., Sera-Brynn works with companies as small as 15 to 20 employees to Fortune 500 firms with thousands of workers. The company assists clients in securing their computing environments, ensuring their cybersecurity insurance plans adequately cover their needs and meeting mandatory industry and government compliance requirements.

In addition, Sera-Brynn’s services include penetration testing, incident response, security consulting, managed security and other assistance. The company focuses on prevention to keep clients, their businesses, customers and lives safe from cyber-related threats.

Certain types of cybersecurity threats can occur nonstop, said Sera-Brynn co-founder and Chief Operating Officer John Kipp.

“Your jaw would drop,” Kipp said. “Scanning is a perpetual thing. It’s just nonstop.”

Targeted cyber-attacks are highly frequent, as is phishing and other threats. The attacks can even come in the manner of people impersonating tech support workers or showing up as repairmen to gain entry to businesses.

“There are more and more compromises,” Kipp said.

He personally empathizes with victims of cybercrime; not only was he notified recently that his credit card had been compromised but his family was also among the 80 million victims of the recent cybertheft of data from Anthem.

Sera-Brynn educates companies on these types of threats, conducts test threats and offers solutions to ensure cybersecurity.

Kipp drew an analogy of a burglar casing a neighborhood. If you have one or more dogs and home security features but your neighbor doesn’t, which house will be hit?

“He could still break into your house, but it’s a lot more trouble,” Kipp said.

Credit card payment security

Another service offered by Sera-Brynn is as a Payment Card Industry Qualified Security Assessor. Companies that accept, process or transmit credit card data, no matter how small, are required to meet PCI Data Security Standards.

Sera-Brynn helps any size organization or business achieve compliance with these standards. Ignore them at your own risk, Kipp said.

“If you ignore them the bank will usually assess a monthly non-compliance fee,” he said. “And, when you get breached, you can expect legal action against you.’”

Kipp said smaller companies can be devastated by cybercrime because they don’t have the resources to recover from attacks.

Companies such as Target or Home Depot, both of which have been the subjects of well-publicized cyber breaches recently, can tap lines of credit, liquidate assets and take other measures to recover from the crimes.

“A Congressional study found that 60 percent of the smaller businesses that were breached went out of business within six months,” Kipp said. “Why don’t we hear about it? A small company doesn’t make headlines because the consumer impact is less. But collectively, all those small companies add up.”

Branding and promotion

The Sera-Brynn executive team, including Kipp, comes from backgrounds of working with classified information for the federal government and contractors, so self-promotion is a foreign concept.

“You don’t talk about work,” he said.

And some companies they work with to avert cyber threats and assist following breaches don’t exactly want it publicized how Sera-Brynn has helped, he said.

But Kipp said Sera-Brynn executives recognized they needed to get the word out about what they do and how they can help protect businesses and individuals from the growing threat of cybercrime. Using social media, graphic design, advertising and publicity, Sera-Brynn has seen immediate benefits of working with Consociate, Kipp said.

“We had no social media presence before contracting with Consociate, but in a matter of days they were able to get us everywhere we needed to be — and they’re doing an awesome job at keeping it all fresh and interesting,” Kipp said. “We’ve definitely seen an increase in web traffic and direct calls due to their continued support.”

About Consociate | Marketing. Media. Management.

Storytelling. It’s an age-old tradition. It’s how we connect to one another. How we teach each other. How we live.

And today, it’s also how we do business.

Through a blend of marketing, media and management techniques, Consociate uses the rich traditions of storytelling and modern communications to help market businesses.

Founded by a former newspaper journalist, Consociate specializes in uncovering the often hidden stories in companies of all sizes. Its team, made up of writers, graphic and web developers, social media specialists and former business executives, develops marketing, communications and public relations plans and then executes them.

Learn more about Consociate at consociate.marketing. Follow them on Facebook, Twitter, Google+ and Instagram.

Stephanie Heinatz, Consociate Media, http://www.consociatemedia.com, +1 757.713.2199, [email protected]

Modal title

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.