The value of participating in and leveraging this new form of communication is exponential – and it need not only apply to big banks. Social Media opens a world of opportunity for community banks.
Miami, FL (PRWEB) March 04, 2015
Continental National Bank, Miami’s premier community source for financial services for small businesses and entrepreneurs, has launched their Facebook, LinkedIn and Twitter pages in an effort to better serve their clients and the community.
Clients will have the ability to interact directly with the Bank and its Officers via their favorite Social Media sites. Users will receive updates, learn financial news and tips, and read informative articles on the Bank’s pages. Community events and activities will also be highlighted showcasing the best of the Miami.
“Social Media has significantly changed how businesses and clients communicate with one another,” stated Jacqueline Dascal-Chariff, Chairman of Continental National Bank. I am excited to have a direct voice to our current and future clients, as well as to hear directly from them. In combination with the launch of our Mobile Banking App late last year, our presence on pages like Facebook and Twitter further expands our clients’ social and digital experiences with us, all the while offering them banking solutions when and where they want it. We’re excited to begin interacting with our clients via these channels, and welcome users to visit our pages.”
“The banking industry has seen a shift in the way we communicate with our clients, from telephone or in-person contact at the branch level, to mobile and online communications via Social Media,” explains Guillermo Diaz-Rousselot, President and CEO of Continental National Bank. “The value of participating in and leveraging this new form of communication is exponential – and it need not only apply to big banks. Social Media opens a world of opportunity for community banks, strengthening our relationships with the communities who make us who we are. We’re very excited to be going forward with this new form of dialogue with our clients and the public.”
For more information on Continental National Bank’s Social Media communities, visit their website today.
About Continental National Bank:
Continental National Bank is a full-service community bank established in 1974 in Miami as the first Cuban-American-chartered national bank in the United States, serving its customers for 40 years. With six branches conveniently located throughout Miami-Dade County, and with more than $380 million in assets, Continental National Bank was awarded the five-star “superior” rating by BauerFinancial and also has been rated “Outstanding” in their Community Reinvestment Act evaluation by their regulatory agency. The Bank offers a full range of financial products and services for retail, business and institutional clients. http://www.continentalbank.com