Holonis Unveils Optimized Platform at SXSW Interactive Festival in Austin

Share Article

Online hub to debut optimize marketplace at SXSW.

News Image
Our vision is to empower and inspire businesses to succeed in today’s rapidly evolving digital economy.

Holonis, Inc., a revolutionary integrated digital marketplace that promises to disrupt the way companies do business online, will unveil its full powerful suite of online tools as it launches at the South By Southwest Interactive Festival in Austin, March 13-17.

Holonis was envisioned by former biotechnology and healthcare executive, Richard B. Hollis, who did stints at Baxter International, Imed Corporation, Genentech, and Hollis-Eden Pharmaceuticals, who used his knowledge of the human genome and systems biology to develop the platform built as a complete ecosystem that organizes the complex, fragmented parts of the Internet. Holonis enables any size business to establish an Internet-optimized online presence through multimedia publishing, social engagement, communications, e-commerce and analytics.

“The SXSW Interactive Festival is the perfect event to launch Holonis,” stated Hollis, Founder and CEO of Holonis. “We are excited to debut our new interactive smarter marketplace and participate in multiple events to display and gain exposure of our technology. Our vision is to empower and inspire businesses to succeed in today’s rapidly evolving digital economy.”

At SXSW, Holonis will prove out its mission to support the success of business by hosting Startup Takeover, a competition where a selected group of startup companies are invited to participate in and be a part of Holonis press, social media strategies and events. Participants will have the chance to show how they have used the Holonis platform to manage and optimize their online presence while demonstrating what it takes to be successful at SXSW; attend parties, social media, content marketing, trade show booth and press. All startups will be given points based various metrics like engagement and traffic to their Holospaces, event participation, and creativity in the last event where participants will be given the opportunity to showcase themselves at the Holonis booth. Here, competitors are given 10 minutes to takeover and utilize the company booth space, located in Startup Central and compete with a 20-foot LED screen, to convey their value proposition to the crowd in a no-holds-barred presentation to be judged by the Holonis team.

Holonis itself will take center stage at multiple events throughout SXSW:

ATX Startup Crawl – March 12, 5-10 pm. Held at the Capital Factory in Austin, the Startup Crawl kicks off the SXSW Festival by featuring more than 50 talented startups and Holonis will be offering free beer provided by Kronenbourg 1664.

Startup Spotlight – March 13 and 16, 4-6 p.m. Held at the Startup Village at Hilton in downtown Austin, this main event of SXSW features demonstrations from 40 groundbreaking emerging startups selected from a pool of applicants.

Beer Garden Private Party – March 13, 4-7pm. Holonis will co-host a private, invitation-only event with global law firm DLA Piper, along with EY, Wells Fargo, Radius, and Key to City Concierge.

Loopd Scavenger Hunt Challenge, March 15 - 17. Using Loopd beacon technology, Holonis will be able to track interactions with attendees, share content, and analyze the value of the event.

SXSW Block Party – March 17, 4-6 p.m. Held in SXSW Exhibit Halls 3 and 4, the Block party provides a relaxed means to engage with visitors. Based on the idea of a neighborhood block party, the Holonis team will be serving free drinks.

Startup Debut – March 15, 6-10 p.m. Held at Max's Wine Dive in Austin, the Startup Debut showcases top innovative startups exhibiting at the event. This is a press only event and registration is required. Holonis will be the only participating company serving specialty drinks by Ole Smoky Tennessee Moonshine.

"Holonis has shown a great deal of creativity in providing additional opportunities for media attending Startup Debut to engage at their own pace and try out their platform," said Michael Terpin, founder and producer of Startup Debut, official media showcase of SXSW Interactive.

Holonis Teaser Video: SXSW

About Holonis, Inc.

Holonis, founded in March of 2009, is an integrated online marketplace designed to address the convergence of multimedia and commerce. Its mission is to reboot the digital economy by empowering businesses to manage their online presence through a platform of seamlessly integrated tools, including content publishing, search, e-commerce, social media, email marketing, customer engagement and analytics. The Holonis platform integrates the fragmented components of the Internet into a complete operating system, based on the principles of a Holon, defined as an entity that is simultaneously a part and a whole.

To learn more about Holonis, visit Holonis.com or check out these videos:

1. This is Holonis
2. How it Works

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Karen Sorenson
+1 619.861.0590
Email >
Visit website