"This is going to be a big foot print for the NBS range of banking card personalization machines in the Indian market.” commented Krishna Prakash, NBS Country Head of Sales for India.
TORONTO, ON (PRWEB) March 06, 2015
NBS Technologies, a leading software and equipment provider for financial card personalization, has supplied the Horizon Evolution HD with Integrated Mailing system and EMV Software to Smart Card IT Solutions of Pune, India.
Smart Card IT Solutions Limited (SCIT), founded in 2010, manufactures and markets smart cards to Indian and international customers; and like NBS, deal with businesses in government (e-governance), immigration, telecommunications, transportation, banking, health, insurance, security, entertainment, commercial, and other industries.
The SCIT state of the art facility which has the manufacturing capacity to produce up to 250 million cards per year, has now invested in NBS technology in order to support their new banking card personalization bureau opportunity. “This is going to be a big foot print for the NBS range of banking card personalization machines in the Indian market,” commented Krishna Prakash, NBS Country Head of Sales for India.
SCIT chose NBS since they’re aligned in their vision and requirements for predictable quality and throughput which NBS offers with its highly advanced Horizon Evolution HD. NBS is the source for total card solutions as it provides magstripe, chip encoding, printing, embossing, to inline card insertion and mailer. Highly secured EMV solution software Persomaster from NBS makes it a one stop solution and a more streamlined operation process. Furthermore, with Aura Print Solutions as partner and service providers for NBS in India, with their factory trained engineers for local support, was the key to differentiate SCIT in the market. The recent Indian Government initiative of “Jan Dhan Yojana” is an ambitious mission focusing on financial inclusion and integration of all households in India.
“This is a huge undertaking considering the dynamics and vastness of India. Indian card manufacturers have to step up and meet the challenge of the sudden demand for RuPay debit cards from all the nationalized and cooperative banks. RuPay is competing to be the best alternative to MasterCard® and Visa® in India for debit cards, and soon to be recognized as an official credit card,” remarked Krishna Prakash, NBS Country Head of Sales for India.
About NBS Technologies
For over 40 years, NBS Technologies has continued to be a leading developer and provider of equipment for card personalization, EMV compliance/migration, smart card manufacturing and semiconductor handling equipment. NBS Technologies is a wholly-owned subsidiary of Brookfield Asset Management (http://www.brookfield.com), a global alternative asset manager. Focused on property, renewable energy, infrastructure and private equity, Brookfield has US $200 billion of assets under management and is listed on the New York, Toronto and Euronext stock exchanges, under the symbols BAM, BAM.A and BAMA respectively. NBS Technologies' head office is located in Canada with locations in USA, France and the UK, along with a worldwide dealer network. Please visit http://www.nbstech.com for more information.
Phone: 416-621-1911 ex595