WEConnect International Opens Doors into U.S. Markets for Toronto Businesswoman

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Toronto businesswoman's products will be among the very first to be sold with the new "Women Owned" logo

Women Owned Logo

The "Women Owned" logo was developed by WEConnect International and the Women’s Business Enterprise National Council with support from Walmart.

For us, partnering with Walmart U.S.A. is a huge accomplishment, and WEConnect International's certification process was critical to accessing this opportunity.

Just a month after being certified as a women's business enterprise through WEConnect International, CEO and Founder of Teach My Toddler Inc., Christy Cook will see Walmart put her educational learning toys in 2000 U.S. stores. The Toronto businesswoman's products will be among the very first to be sold with the new "Women Owned" logo developed by WEConnect International and the Women’s Business Enterprise National Council with support from Walmart.

"For us, partnering with Walmart U.S.A. is a huge accomplishment," said Cook, "and WEConnect International's certification process was critical to accessing this opportunity."

WEConnect International has been operating in Canada for nearly five years and has certified companies across the country. Its groundbreaking Seal of Certification Process, recognized by major regional and global corporations such as Walmart, assesses companies' compliance with the universal standards for a women's business enterprise. WEConnect International is no longer affiliated with the organization formerly operating as WEConnect Canada, now WBE Canada.

"Teach My Toddler Inc. is one of our newest certified businesses in the country, and we are thrilled to see Cook already participating in Walmart's supplier diversity program," said Astrid Pregel, Executive Director of WEConnect International in Canada. "Her story of success is sure to inspire other women business owners around the globe.”

Cook is a Toronto native who founded Teach My Toddler Inc. in 2007. Teach My provides parents, grandparents and caregivers with all-in-one learning kits and sets for babies, toddlers and preschoolers. Requiring no screens, Teach My kits have everything necessary to teach little ones the basics. From ABC to 123 and everything in between, award-winning Teach My kits give children a head start, encourage one-on-one interaction and create a love for learning.

WEConnect International (WEConnectInternational.org) envisions a world in which women have the same opportunity as their male counterparts to design and implement business solutions that create wealth and ensure the sustainable prosperity of their communities. It identifies, educates, registers, and certifies women's business enterprises based outside of the U.S. that are at least 51% owned, managed, and controlled by one or more women, and then connects them with multinational corporate buyers. For more information about Women Owned Business Certification, please visit http://www.weconnectinternational.org.

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