Easton, PA (PRWEB) March 17, 2015
Cliff Ross, a full-service Easton, PA-based advertising agency, is celebrating their fifth anniversary in April. They have spent the last five years delivering results to various clients in the areas of advertising, graphic and web design, social media marketing and SEO. Cliff’s experience and maverick style led him to open the business in 2010. As evidence of his expertise, it has been growing ever since.
Cliff’s professional background starts out as Art Director for Electric Factory Concerts. He worked directly with owners Larry Magid and Allen Spivak on shows at the Electric Factory, the TLA, Tower Theater, Susquehanna Bank Center, Mann Center and Hershey Park with bands ranging from Metallica to Jimmy Buffett to The Allman Brothers to the Dave Matthews Band. The expertise of Magid and Spivak (who put together Live Aid and started bands like The Doors and The Allman Brothers touring) gave him the tools which enabled him to handle the advertising for 300+ shows per year for six years.
He then went to the Collectibles Records label, where he handled CD package design for bands like Lynyrd Skynyrd and Quiet Riot. Following this position, he began to work for Philadelphia Weekly, which was the largest alternative newsweekly publication in Philadelphia at the time. He handled the advertising design for nearly every major business in Center City. Then, he worked for Atlantic Skyline, one of the world’s largest trade show exhibition designers. There, he worked with companies like Dow Jones, Cessna and Day & Zimmerman and learned the foundation of large format printing and designing trade show exhibits. This diverse background of experience has enabled him to service any type of client effectively.
All of this experience leads up to 2010, when he opened his own advertising agency, Cliff Ross, in Easton, PA. The agency has worked with a plethora of different types of companies such as the Keswick Theater, East Stroudsburg University, Easton Farmers’ Market, Easton Salsa Company, the Sigal Museum, along with the majority of Downtown Easton businesses. They also service other businesses across the Lehigh Valley, Philadelphia and the Poconos. All of this work has led Cliff Ross to become a leading ad agency in the Lehigh Valley because they truly care about helping businesses succeed. This, combined with their ability to execute and deliver, is why they have loyal clients who trust their company in the hands of this agency.
Cliff says, "Business can be a real battle at times. 'The Art of War' by Sun Tzu has been a real inspiration for me. The book states that a strong general has knowledge, courage, trustworthiness and strictness. I have built my agency to encompass all of those traits. It ensures we get the job done with maximum effectiveness for our clients.”
The agency’s services consist of:
- Advertising: traditional and web
- Graphic deign and branding
- Web: design, development, SEO
- Social Media: development, management, social customer service
- Large Format Printing: signage, banners, yard signs, labels, window clings and more
- Book Making: book publishing with no minimums
Cliff also has a team that helps him provide these services to his various clients. Greg handles web development and helped to revamp and modernize Philadelphia Weekly’s website along with revamping and relaunching the Philadelphia Convention Center’s site with full e-commerce capabilities. Bree grew up in the Lehigh Valley and began working for Cliff Ross shortly after returning to the area from college. She handles social media, advertising and copywriting. Megan does graphic and web design and as a recent college graduate, her passion and enthusiasm shows through in her work for the agency. It is the entire team’s mission to get things done quickly and effectively to ensure the client’s satisfaction and success. Cliff Ross and his team look forward to continued success and expansion. Stay tuned for more exciting news as the year goes on!