Calypso's expertise in conveying information in an accurate, defensible, and concise manner was critical to outlining the long-term benefits and providing important information for this project to area residents and public officials.
Portsmouth, N.H. (PRWEB) March 11, 2015
Calypso Communications, an integrated, full-service public relations, marketing, and creative design firm, recently conducted an Economic Impact Analysis (EIA) for the construction and operation of the Lordstown Energy Center, an 800-MW gas-fired combined-cycle electric generation facility proposed by Clean Energy Future in Ohio.
"This facility is estimated to have a $1.45 billion economic impact on Lordstown and its neighboring counties," said William Siderewicz, Clean Energy Future owner. "Calypso's expertise in conveying this information in an accurate, defensible, and concise manner was critical to outlining the long-term benefits and providing important information for this project to area residents and public officials."
For 15 years, Calypso has helped clients in the utility, renewable energy, power services, and energy technology sectors manage complicated industry issues and controversial public affairs. The agency’s EIA projects establish reasoned, reputable projections of host community benefits from a new power project over a 20- to 30-year period. The reports parse complex project economics into clear projections for construction and full-time jobs, local wages and salaries, regional hiring for vendors, and spending across an array of categories—as well as accumulated property taxes and other direct economic benefits for government coffers.
"Successful energy project developers know they need to do more than issue press releases on project benefits," said Calypso Founder Kevin Stickney. "Calypso leverages its expertise to help engaged developers such as Clean Energy Future acquire and assemble precise, comprehensive economic forecasts and then utilize multiple media platforms to communicate project value to their most important stakeholders."
Working with project sponsors and independent economists to model data, Calypso produces reports—as well as follow-on messaging, media training, and visual assets—that aim to address economic fears, attract local and regional media coverage, engage political and civic support for development, and profile project owners as committed, long-term community citizens. The agency also adds background narratives, illustrations, case studies, and historical perspectives as needed.
About Calypso Communications
Calypso Communications is an award-winning, integrated strategic marketing, public relations, and creative agency based in Portsmouth, NH, north of Boston. Highly sought after on a national level for its seasoned insight and perspective, Calypso effectively manages—and, when necessary, fundamentally transforms—client communications, effectively engaging audiences crucial to driving business. For more information, visit http://www.calypsocom.com.