“We have been the industry leader for quite some time, so we hired an accomplished partner to spread the word about our exceptional patient care to drive business for our franchisees,” says Dr. Chris Tomshack, CEO And founder of HealthSource Chiropractic®
Cleveland, Ohio (PRWEB) March 12, 2015
HealthSource Chiropractic ®, the world’s largest chiropractic franchise, announced today it has selected 919 Marketing as its public relations agency of record. HealthSource Chiropractic®, based in Cleveland, Ohio, hired 919 Marketing to accelerate national brand awareness while helping franchisees grow their businesses in local markets. 919 Marketing will implement strategic marketing and public relations campaigns to spotlight the company as the leader in chiropractic care with more than 7 million patients served since its inception.
Elevating the Industry Leader to New Heights
“We have been the industry leader for quite some time, so we hired an accomplished partner to spread the word about our exceptional patient care to drive business for our franchisees,” says Dr. Chris Tomshack, CEO And founder of HealthSource Chiropractic® and author of the book “The Ultimate Practice Adjustment.” “Alternative health care is an exploding $34 billion dollar market, and every year chiropractors treat some 27 million Americans. We want HealthSource Chiropractic® to be top of mind when patients seek relief from pain to lead healthy and productive lives.”
919 Marketing is responsible for establishing a consistent brand message and a media relations strategy to drive national brand awareness and increased patient counts at local clinics. The marketing program will consist of a strategic mix of earned media relations, content creation and influencer engagement, all with the purpose of elevating the HealthSource Chiropractic® brand.
“We’re honored to work with the chiropractic industry leader, and we’re passionate about spotlighting their franchisees’ delivery of exceptional patient care,” says David Chapman, CEO and founder of 919 Marketing, a national public relations and social media firm. “Dr. Tomshack and his team of doctors across the country have an amazing story to tell as they totally disrupt the traditional chiropractic model to introduce a total body approach to patient-outcome- evidence based wellness.”
Adjusting the Chiropractic Care Model
HealthSource Chiropractic® provides patients “progressive rehabilitation” by offering physical therapy and chiropractic services together as a comprehensive solution for pain relief. Dr. Tomshack and his team of doctors believe neck and back pain are often aggravated by other health issues. So clinics often perform a baseline blood analysis at the start of treatment to measure inflammation and stress in the body. Clinics continue to measure these blood markers throughout treatment so the outcome is a patient who leads a healthy and functioning pain-free life.
About HealthSource Chiropractic®- HealthSource Chiropractic®, based in Cleveland, Ohio, is the world’s largest chiropractic franchise with 360 clinics nationwide. After having tremendous success with his own four chiropractic clinics, in 2006, Dr. Chris Tomshack founded the franchise. He created on a national scale what would become the standard for chiropractic health care and wellness. HealthSource Chiropractic® provides patients “progressive rehabilitation” by offering physical therapy and chiropractic services together as a comprehensive solution for pain relief. For more information, visit HealthSource Chiropractic
About 919 Marketing – Headquartered just outside of North Carolina's Research Triangle Park and the capital city of Raleigh, 919 Marketing Company is a fully integrated national PR and social media marketing agency with a proven track record of helping emerging and blue chip franchise based brands to accelerate national brand awareness and credibility, support franchise unit growth, drive franchisee system revenue and outperform the competition online. Our trademarked “social relations®” methodology has been used to create successfully integrated social media and public relations programs for client companies like The Rosetta Stone, Golden Corral, Valpak, Papa Murphy’s Pizza and Visiting Angels. We provide high-powered strategic planning, public relations, social media, digital marketing, business development support and full-creative capabilities -- each utilizing proven processes refined over hundreds of client engagements. For more information, visit 919 Marketing.
Scott Curkin: scurkin(at)919marketing(dot)com, 919.459.8165
Sue Yannello: syannello(at)919marketing(dot)com, 919.459.8162