Cindy Ertman, One of “The Top 100 Most Influential Mortgage Executives,” Launches New Coaching & Training Company, The Defining Difference

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Cindy Ertman, TV host, speaker, author, coach and founder of a new coaching and training company, The Defining Difference, reveals the systems and tactics she used to create an extraordinary business, while raising 3 children, by clarifying her vision and making mindful, intentional choices to improve seven key areas of her life.

Cindy Ertman

True success,” Ertman stated, “is creating a defining difference in our own lives by developing a clear vision, by which all choices are made, thus creating abundance in all areas of our life.

While most mortgage professionals are struggling to make ends meet since the real estate bubble burst in 2007, Cindy Ertman spent more than a decade as one of the top 100 Mortgage Originators in the country. Now, with the launch of her new coaching & training company, The Defining Difference, she’s revealing the systems and tactics she used to reach her 7-figure financial goal, raise 3 children and help grow one of the top 12 mortgage banks in the country.

The inception of The Defining Difference, a personal success approach to life and business, comes on the heels of Cindy being named one of “The Top 100 Most Influential Mortgage Executives In America” by Mortgage Executive Magazine for the second year in a row. The Defining Difference is a company devoted to helping people master the power of intentional choice to create a defining difference in their own lives. Cindy is also a co-host of Wake Up! TV - a show that provides insight into the answers people really want through conversational interviews with the worlds leading edge authors, trainers, and educators.

“After reaching financial success in my business, I found myself completely out of balance working seven days a week to keep up with it all. It was time to turn the tables on my own life, shake things up and take back my personal freedom,” said Ertman. “I did this by creating a clear vision with goals aligned with my purpose. And now I want to help other professionals do the same so they can live life boldly.”

The Defining Difference turns the tables on conventional beliefs about success. Traditionally, success is achieved by reaching financial prosperity by climbing the rungs of the corporate ladder or by being a serial entrepreneur without the support systems to sustain work/life balance. These traditional “herd mentality” strategies often lead to lives filled with overwhelm and lack of fulfillment.

“True success,” Ertman stated, “is creating a defining difference in our own lives by developing a clear vision, by which all choices are made, thus creating abundance in all areas of our life.”

Cindy’s “Defining Difference Blueprint” maps out a personal plan to balance all seven key areas of life with accountability to keep on track. “While I believe that everyone can make change to positively influence their life, most people cannot see the possibilities for themselves, by themselves. They need support and coaching to realize their greatest potential,” Ertman added.

To find out more about Cindy's Coaching and Training Programs go to The Defining Difference and download Cindy’s “7 INSTANT SKILLS to Redefine Your Life - Right NOW!” She can be reached by email at info(at)TheDefiningDifference(dot)com or at 310-379-3820.

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