London, UK (PRWEB) March 11, 2015
Video over IP is currently available in developed and emerging economies due to increasing investment in broadband infrastructure. OTT business models getting revenue from advertisements have become less effective over the recent years due to a high cost of content. Meanwhile, paid models enjoy increasing demand within hybrid business models.
The subscription video on demand (SVoD) segment is expected to demonstrate swift growth across emerging markets over the next few years. The growth is likely to come mainly from China where an increasing number of hybrid models combining SVoD and audio and video on demand (AVoD) are used. Asia-Pacific and Latin America will be major contributors to paid OTT revenue from SVoD and TVoD services over the five-year period 2015-2019. Russian, Brazilian, Chinese and Mexican markets also have large growth potential for the upcoming years.
Local players are expected to be leaders in the SVoD and TVoD space since they have can make investments in content that is attractive. They are also able to develop and apply effective business models for paid content.
In-demand market research report “OTT Video in Emerging Markets: Monetization Strategies and 5-Year Revenue Opportunity” developed by Pyramid Research is now available at MarketPublishers.com.
Report title: OTT Video in Emerging Markets: Monetization Strategies and 5-Year Revenue Opportunity
Published: February, 2015
Price: US$ 3,495.00
The research report offers an in-depth discussion of OTT video market trends and monetization strategies across such emerging markets as the Middle East, Africa, Central and Eastern Europe, Asia-Pacific and Latin America. The study investigates market opportunities and explores the competitive landscape. The report identifies top OTT vide players. It also contains 5-year projections for SVoD and TVoD accounts and revenue for the years to come.
More in-demand research reports by the publisher can be found at Pyramid Research page.