RxEOB Launches New Website and Brand Refresh

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Leading health care IT company’s new website to benefit prospective, current clients alike

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The redesign represents RxEOB’s commitment to simplifying the process of communicating information to prospects and customers alike, allowing them to deliver a more satisfying experience to end users through our proprietary software applications.

RxEOB, an industry leader in supporting better pharmacy benefit management through proprietary software for analytics, online portals, mobile applications and messaging services, has announced the launch of their new, comprehensible website. Released earlier this month, the change comes in an effort to streamline brand marketing and to further position the company as an innovative developer of health care information software applications.

“With the release of our new website, RxEOB is featuring its proprietary, member-facing pharmacy benefit applications, medication pricing and messaging applications for use by our customer’s member and patient populations,” said Dan Heneghan, RxEOB vice president of marketing and sales. “We value transparency in health care and are dedicated to collaborating with our customers to implement more effective communication strategies for their covered populations.”

With more than 45 million members among RxEOB’s pharmacy benefit management and health plan customers throughout the United States, the website overhaul will allow the company to better serve both current and potential clients with pertinent information about member engagement and customer workflow software applications. In addition, the new website allows RxEOB to demonstrate the mobile medication pricing application emWellics® and its new, personalized analytics and messaging communication platform, Mercury Messaging℠. When combined, emWellics® and Mercury Messaging℠ will help RxEOB’s clients serve their growing insurance exchange, federal and state patient populations.

“The new site continues to allow our customers access to hosted and configured applications, as well as demo applications for sales and marketing support,” said Heneghan. “The redesign represents RxEOB’s commitment to simplifying the process of communicating information to prospects and customers alike, allowing them to deliver a more satisfying experience to end users through our proprietary software applications.”

To find out more about RxEOB and the collaborative approach it takes to developing and implementing member engagement applications, visit the company’s new website at http://www.rxeob.com.

About RxEOB
For 15 years, RxEOB has been assisting health care professionals and patients improve the information needed to buy and adhere to prescriptions. Offering pharmacy benefit analytics, portals, mobile applications and reporting, RxEOB’s products help health plans and PBMs engage patients for better pharmacy utilization and adherence. For more information on how RxEOB can help reduce your overall health care costs, please visit http://www.rxeob.com or call 888-648-0989, extension 226: Dan Heneghan, VP.

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For more information, contact:
Heather Ripley
Ripley PR
865-977-1973
hripley (at) ripleypr (dot) com

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Heather Ripley
Ripley PR
+1 865-977-1973
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