DataKinetics Initiates Mainframe Vendor Alliance to Drive Down Big Data Costs

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Four Companies Align and Collaborate to Meet Fortune 500 Customer Mainframe Challenges Head-On

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This alliance brings together four companies that are experts in their particular areas and technologies that are complementary and that is of huge benefit to mainframe customers.

Four-well known mainframe solution providers are integrating their unique technologies to target rising operating costs for IBM z Systems™ customers. This alliance, initiated by DataKinetics, will also assist companies facing skill shortages reduce the risks of running costly mission-critical customized applications, and help them benefit their shareholders.

This four-way alliance includes;

  •     DataKinetics, the foremost provider of data access optimization solutions
  •     HostBridge, a leading provider of high-performance, high-precision integration and optimization software for IBM mainframe systems
  •     SQData, a leading provider of high-performance replication and data integration software for mainframe and distributed databases
  •     zCost Management, a leading ISV specializing in MLC cost control and capacity planning on IBM z Systems

As the world becomes increasingly mobile and social, demands on mainframe systems and on IT teams are escalating while the budgets to support them are being squeezed. The alliance is designed to meet these challenges by offering a set of well-targeted products along with assistance in tuning the types of data intensive applications found in the data centers of the world’s most demanding transactional z Systems. All companies are committed to continuing their involvement in IBM business partner programs and to ensuring that companies that have chosen z Systems gain the most from their investment.

"What is unique about this alliance is that it brings together four companies that are experts in their particular areas and technologies that are complementary,” said Allan Zander, CEO of DataKinetics. "This alliance is definitely greater than the sum of its parts, and that is of huge benefit to mainframe customers.”

All products provided by the alliance are available from DataKinetics and benefit IBM z Systems mainframe customers in five key ways as they:

  •     Focus on reducing the risk of running complex mission-critical applications at a time when the need for skilled professionals continues to grow
  •     Move key functionality to “off the shelf” supportable products, leaving companies to focus on the primary task of the application
  •     Increase customer satisfaction by allowing applications to access data much faster, thus increasing the performance and reducing the wait time for applications when they must interface with super server infrastructure
  •     Allow quicker revenue recognition as these applications, when fully optimized, will complete transactions much faster thus allowing finance to provide real benefit to their shareholders
  •     Allow IT to control their costs

“At HostBridge, our passion is to help IBM customers increase the value of their z Systems assets, while reducing the cost of ownership. We accomplish this by helping customers expose and integrate z System apps and data to the non-z world,” said Russ Teubner, CEO of HostBridge Technology. “The idea of joining an alliance of like-minded ISVs certainly makes sense to me. We have a common focus on innovation, performance, value, and customer care.”

“Working as a team to benefit our customers, many of which we share, is simply a logical thing to do and the market is ripe for the solutions this alliance can provide,” said Scott Quillicy, CEO of SQData.

“Being part of a mainframe alliance like this is a perfect fit for zCost,” said Jacky Hofbauer, President at zCost Management SAS. “We're excited to be an integral part of a group with focus on improving performance and controlling costs for large IT organizations. It's what we're all about, and it's what our target customers need most. We also believe that this will be a major step in our plans to expand even more into the US market.”

About DataKinetics: DataKinetics®, the leader in transaction, performance and data access optimization technology, enables the top data centers to achieve superior performance gains, capacity, and scale using existing applications and hardware. In business for over 35 years, DataKinetics delivers distinct competitive advantage to global Fortune 500 companies with products that have enhanced hundreds of thousands of mission-critical transactions per second every day in the banking, insurance, credit card, healthcare and retail industries. Visit

About HostBridge: HostBridge Technology® provides high-performance, high-precision integration and optimization software for IBM CICS® and other IBM z Systems™ assets. Using our patented products, enterprises integrate anything mainframe with anything distributed, optimize mainframe performance, reduce the cost of mainframe ownership, improve information-driven business processes, and make more money. Founded in 2000, HostBridge Technology has built a reputation for solving the toughest challenges and counts many of the largest companies in the world as loyal customers. Visit

About SQData: SQData is a leading provider of high-performance, near-real-time changed data capture, replication and data integration software for mainframe and distributed databases. SQData's software allows customers to address a variety of business needs ranging from data conversions/migrations to active/active data replication to near-real-time population of data warehouses. Founded in 2000, SQData is based in Addison, Texas. Visit

About zCost Management: Created in 2006, zCost Management is an ISV specialized in cost control and capacity planning on IBM z Systems. The company was founded by engineers and project managers with strong experience in the behavior and the constraints of complex systems. The goal was to develop software products and to manage projects that allow companies to optimize their z/IT resources while reducing, controlling and following their z/IT budgets. Visit


Sheena Séguin, Communications Manager
Email: sheena.seguin(at)dkl(dot)com
Phone: +1-800-267-0730
Phone: +1-613-523-5500

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