Finding a new perfume is a challenge, especially since over 2000 new fragrances launched in just the last year. Instead of committing to a full bottle, why not experience it for a while first?
New York, NY (PRWEB) March 24, 2015
Whether in search for a next signature scent, or changing perfumes as often as outfits, women always have a strong opinion about the hunt for the perfect fragrance. Finding a new perfume is a challenge, especially since more than 2,000 new perfumes launched just last year.
“Most women switch between multiple fragrances. In fact, the #1 reason women buy perfume is to get something new or different,” says Mariya Nurislamova, Scentbird’s CEO. “However, shopping for perfume is overwhelming. After smelling 3-4 scents in a row, the nose physically shuts down.” The technical term is olfactory fatigue.
A way to skip this is to use an online fragrance recommender. However, most recommenders today are based on manufacturer descriptions with little real world input. Scentbird's TruScent™ brings technology and women’s experiences with perfume to the forefront offering bespoke suggestions based on an algorithm of 500,000 authentic reviews by real women, matched exactly to the customer's personal scent profile.
Once a fragrance is chosen, paying $80 or more without ever smelling it seems risky. Instead of committing to a full bottle, why not just live with the scent for a while first? Scentbird’s luxury perfume subscription offers a 30-day supply of perfume for $14.95/month. Customers choose from a portfolio of 350 top perfumes like Versace Bright Crystal and Flowerbomb. The 0.27oz purse spray (about the size of a rollerball) is compact and easy to take along for touchups or travel. So basically, try a new scent for a month, or get an awesome travel size of a favorite, with no commitment to an entire bottle.