Quattro Names Vice President of Business Development, Promotes Two

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Philadelphia-Area Agency Hires Former Head of Schiff Marketing Concepts

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“As we continue to grow, it is essential we have the right leaders in place who not only have tactical and people skills, but also a vision for the future of our firm,” said Tom McNamara.

Marketing and advertising agency Quattro has hired Steven Schiff of Wayne, PA as Vice President of Business Development and promoted two longtime Quattro employees. Dan Lawler of West Chester, PA and Lynda Taylor of Worcester Township, PA each have been named Vice President, Group Account Director.

“These are exciting times for Quattro,” said Tom McNamara, Managing Director and Founding Partner. “Not only have we added 30 employees in the past 6 months and launched a new healthcare marketing division, but we are thrilled to welcome Steve as our VP of Business Development. A successful entrepreneur who has owned an agency, Steve is the perfect fit to help take Quattro to the next level.”

Schiff Marketing Concepts launched successful national consumer brands, and created unique sports and entertainment events that achieved national recognition.

Quattro also promoted Dan Lawler and Lynda Taylor to Vice President, Group Account Directors. Previously they were Senior Account Directors.

“Dan and Lynda are valued members of the Quattro family and we are pleased they are taking this next step with us,” said McNamara. “As we continue to grow, it is essential we have the right leaders in place who not only have tactical and people skills, but also a vision for the future of our firm. Dan and Lynda are exceptional marketing and advertising leaders, and we are so proud of their growth and successes through the years.”

Steven Schiff

Steve comes to Quattro after 18 years as President of Wayne-based Schiff Marketing Concepts. He brings more than 25 years of experience in marketing and advertising; branding; and event creation and production.

As Vice President of Business Development, Steve will handle all sales and marketing activities and the implementation of business development plans that include prospecting, lead generation and qualification and presentation development.

Steve resides in Wayne, PA with his wife and three children.

Dan Lawler

Dan leads several of Quattro’s largest accounts including ditech, Green Tree Mortgage, U.S. Bank and Verizon. He joined Quattro in 2010, and has more than 20 years of experience in marketing and advertising, executing successful online and offline strategies.

When not at Quattro, Dan enjoys running, playing guitar, and renovating his West Chester, PA home, which he shares with wife and their three children.

Lynda Taylor

Lynda oversees creative development, analytics, budgeting, and campaign planning for offline and online campaigns. Her clients include Comcast, GC Incentives, MetroPCS , Mutual of Omaha, and New Penn Financial. She joined Quattro in 2007 and has 35 years of experience in the direct marketing field.

She enjoys reading, watching NFL games, and exercising. Lynda and her husband live in Worcester Township, PA with their three kids and two dogs.

About Quattro

Founded in 2004 in Berwyn, Pa., Quattro is a multichannel marketing and advertising agency that serves a diverse global client base. Their creative and accountable strategic marketing solutions includes direct marketing, strategic marketing consultation, creative, print production management, online marketing, digital solutions, broadcast and video, lists and data, media, print advertising, results analysis, and program management.

Led by founders Dan Boerger, Tom McNamara and Scott Cohen, Quattro represents leading brands including Comcast, ditech, New Penn Financial, and US Bank. For more information: http://www.quattrodirect.com.

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Vince Powers
Powers Brand Communications LLC
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