Proprietary Mortgage Processing from First Direct Lending Yields Quicker Fundings for Homeowners and Homebuyers

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First Direct leads by their innovative loan processing.

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Regardless of loan type, our streamlined process allows us to fund loans much quicker than industry norms.

First Direct Lending continues to expand and is quickly becoming a unique player in the retail mortgage loan industry. Known as an innovative broad-spectrum lender, First Direct is committed to providing the most streamlined financing experience for all its customers. The company is regularly funding refinance and home purchase mortgage loans much faster than industry averages with 62% funded in less than 30 days and 42% in less than 24 days. This month the company’s fastest cashout refinance funding was 7 days.

Homebuyers and owners that have been traditionally underserved in the mortgage loan industry have a partner in First Direct Lending. Homeowners seeking to refinance their current mortgage loan will find a vastly simplified process with First Direct Lending. Homeowners who are refinancing can have their funds available in as few as 7 days, which far surpasses the industry’s average time of 40 days.

“We pride ourselves not only on our ability to help people from a wide variety of situations, but also on our commitment to delivering exceptional customer service in an expeditious manner previously only offered to the most qualified customers in our industry. Regardless of loan type, our streamlined process allows us to fund loans much quicker than industry norms,” says Dave Brown, President and Co-CEO of First Direct Lending.

The Company’s growth in the mortgage industry is built on their ability to keep the financing process simple for both homebuyers and homeowners seeking to refinance. First Direct Lending can surmount the hurdles of other financing institutions because of their centralize fulfillment functions. From processing to closing, every facet of the loan cycle can be handled from their Irvine, CA headquarters. To further improve the customer experience First Direct is the only lender that provides every customer with a Borrower Bill of Rights. The document outlines their policies and the rights afforded to every customer that chooses First Direct Lending.

For more information about First Direct Lending and their commitment to customer service, visit them online at or call 855.510.EASY.

About First Direct Lending, LLC

First Direct Lending, LLC is a dynamic consumer direct mortgage lender that serves a broad spectrum of homeowners and homebuyers from its rapidly growing Orange County, California production center. First Direct was founded by an experienced team of entrepreneurial executives that have a proven track record of building and growing successful companies both in and outside of the mortgage industry. First Direct is committed to providing a simple and effortless financing experience built on treating all customers with care and respect.

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Mike Eshelman
First Direct Lending
+1 949-535-1998 Ext: 1208
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