We are excited to publicize Carnivore Club as they shape the way subscription-based services are providing quality products with flexible delivery plans.
Los Angeles, CA (PRWEB) March 24, 2015
Carnivore Club, the world’s first curated cured meat delivery club, has selected Los Angeles technology public relations firm PMBC Group as its agency of record. PMBC Group will be responsible for all of Carnivore Club’s publicity initiatives.
“We are excited to publicize Carnivore Club as they shape the way subscription-based services are providing quality products with flexible delivery plans,” says Ola Danilina, CEO and founder of PMBC Group. “We are proud to play a key role in the Carnivore Club story, as we generate significant media awareness with our comprehensive public relations campaign.”
PMBC’s media relations campaign will target business and consumer press, with a focus on Carnivore Club’s primary customers, men who love meat, and the women who buy meat for men, especially for Father’s Day and other gift giving occasions. The public relations campaign will complement Carnivore Club’s viral video series, which has entertained audiences with its irreverent and edgy depictions of meat-loving men and the women in their lives.
Each month, Carnivore Club offers its members a handpicked selection of four to six different cured meats from meat artisans around the world. From French Charcuterie to Italian Salumi to Spanish Chorizo, these exceptional meats are offered in the subscription boxes, crafted to satisfy recipients’ “inner carnivores” on a one-time, monthly, bi-monthly or quarterly basis. All of Carnivore Club’s meats are from purveyors who purchase ethically treated animals, employ humane slaughtering practices and use locally sourced ingredients.
About PMBC Group
PMBC Group is a fast-growing public relations agency based in Los Angeles, with offices in Beverly Hills. PMBC is dedicated to delivering tactical, results-driven public relations campaigns that build brand value and advance immediate and long-term business goals. PMBC’s success-proven formulas are designed to navigate the modern media landscape utilizing a collaboration of new and traditional media to achieve strategic media exposure to reach key consumer audiences, industry influencers, investors and other constituents that matter to our clients. PMBC is comprised of a team of professionals of varied backgrounds from public relations, journalism, social media, merchandising, product development, venture capital, entertainment and hospitality. For more information please visit http://www.PMBCgroup.com.
About Carnivore Club
Carnivore Club is the world’s first curated cured meat of the month club, featuring artisans from around the world and celebrating their individual recipes. Members receive four to six handcrafted cured meats, which is themed around one producer specializing in a particular style of cured meats each month. Carnivore Club works with artisans who purchase ethically treated animals, employ humane slaughtering practices, use locally sourced ingredients and have a passion for making exceptional products. Launched in October 2013, Carnivore Club is a Toronto-based company founded by Tim Ray whose food industry experience was developed through his successful e-commerce business Food Scrooge which helped provide daily deals for bulk grocery purchases. For additional information, visit http://www.carnivoreclub.co.