IMPACT, Iron Workers Launch Ad Service for Members

Share Article

In a continued effort to help members gain more market share and maintain a streamlined professional image, the Ironworker Management Progressive Action Trust (IMPACT) has conceived and designed template ads and has again partnered with Union Labor Works to offer customizable ads for all IMPACT members.

News Image
“This service helps members take control of their creative products and really utilize their funding in a smart way. Now, members don’t have to pay an outside vendor on top of paying for ad placement," says IMPACT Director of MarComm.

In a continued effort to help members gain more market share and maintain a streamlined professional image, the Ironworker Management Progressive Action Trust (IMPACT) has conceived and designed template ads and has again partnered with Union Labor Works to offer customizable ads for all IMPACT members.

Many IMPACT member organizations spend thousands of dollars every year creating ads for their local newspapers, magazines, websites and more. “IMPACT already offers creative services to members, but we wanted to build something that would put the creative development back in the hands of the users,” said Joe Matos, IMPACT’s Director of MarComm, Branding and Creative Development. “This service helps members take control of their creative products and really utilize their funding in a smart way. Now, members don’t have to pay an outside vendor on top of paying for ad placement.”

The Ad Template Store, offered to our member organizations, is designed to work similar to popular online services that allow users to create cards, calendars and other creative projects. After users build the ad they want to place, the new service will send the ad artwork directly to its designated placement, streamlining the process.

The service will offer four different ad sizes and four different layouts for each size. In addition, users can visit the Ad Library for inspiration. The library will house ads other members create.

Union Labor Works currently offers website templates to IMPACT members. “It made sense to extend ad templates to IMPACT members,” said Matos. “We want to help members maintain the professional image set forth by the websites we help them build.”

Users can go to http://www.IMPACTunions.org to begin designing their ads after contacting Joe Matos at jmatos(at)impact-net(dot)org.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

DeAnna Rich
IMPACT
+1 (202) 393-1147 Ext: 208
Email >
@IW_IMPACT
Follow >
Visit website