NEW YORK, NY (PRWEB) April 02, 2015
Mediamorph, the leading cross-platform Media and Entertainment (M&E) data management and analytics firm, today announced that RLJ Entertainment (NASDAQ: RLJE) has selected Mediamorph’s Track and Analytics products to improve insight into digital sales.
RLJ Entertainment is a leading creator, owner and distributor of media content across digital, broadcast, and physical platforms. RLJE leverages its branding expertise, access to content and direct to consumer skills to optimize the value of its programs for distinct audiences. RLJE will utilize Mediamorph’s cloud-based platform and data management services to centrally track license usage and revenue from Internet-based platforms and cable VOD licensees. Mediamorph’s Analytics suite provides visibility into sales trends by franchise, brand, sub-brand, genre, time period, etc. Views are customizable by audience with interactive executive dashboards and analyst tools designed for ad-hoc data manipulation. Additionally, RLJE will utilize Mediamorph’s Analytics to access and analyze cross industry EST and IVOD sales data from the Digital Entertainment Group, DEG.
“Revenue from digital channels continues to grow rapidly and is an indispensable part of our business,” said Mike Pears, executive vice president, Content Sales at RLJ Entertainment. “Mediamorph’s cloud-based data management services allow us to quickly and flexibly analyze digital sales data across all accounts. The comprehensive and timely view of sales allows us to better understand this ever-evolving sector and make smarter, data-driven decisions.”
“We are excited to be working with RLJ Entertainment to provide technology that drives growth of their digital business,” said Rob Gardos, CEO of Mediamorph. “As the digital business grows, it is essential for us to make it easier for clients to track, manage, and analyze sales data so that they can make better decisions to maximize revenue.”
About RLJ Entertainment
RLJ Entertainment, Inc. (NASDAQ: RLJE) is a premier independent owner, developer, licensee, and distributor of entertainment content and programming in primarily North America, the United Kingdom, and Australia. RLJE is a leader in numerous genres via its owned and distributed brands such as Acorn (British TV), Image (feature films, stand-up comedy), UMC (urban), Acacia (fitness), Athena (documentaries), and Madacy (gift sets). These titles are distributed in multiple formats including broadcast television (including satellite and cable), theatrical and non-theatrical, DVD, Blu-Ray, digital download, and digital streaming.
Via its relationship with Agatha Christie Limited, a company that RLJE owns 64% of, RLJE manages the intellectual property and publishing rights to some of the greatest works of mystery fiction, including stories of the iconic sleuths Miss Marple and Poirot. RLJE also owns all rights to the hit UK mystery series Foyle’s War.
RLJE leverages its management experience to acquire, distribute and monetize existing and original content for its many distribution channels, including its branded digital subscription channels, Acorn TV, Acacia TV, and UMC, and engages distinct audiences with programming that appeals directly to their unique viewing interests. Through its proprietary e-commerce web sites and print catalogs for the Acorn and Acacia brands, RLJE has direct contacts and billing relationships with millions of consumers. For more information visit: http://www.rljentertainment.com
RLJ Entertainment Media Contact: Chad Campbell, 301.830.6203, ccampbell(AT)rljentertainment.com
About Mediamorph
Mediamorph’s cloud-based platform and data management services help studios, networks, and operators manage contracts, rights, and title avails, track content performance, and calculate royalties. We help Media and Entertainment companies to prosper in a rapidly changing environment. All major Hollywood studios, leading television networks and the largest video service operators use Mediamorph.
For more information visit http://www.mediamorph.com
Media Contact:
Tim Rottach
VP of Marketing
+1.480.246.5346
tim(AT)mediamorph.com