HUI is well positioned to take advantage of inbound marketing, with exceptional design, engineering...Their biggest challenge is being found by great prospects, and inbound will address that need directly.
Kiel, WI (PRWEB) March 30, 2015
HUI Chooses Weidert Group to Implement Full Inbound Marketing Program
Weidert Group, Inc., a nationally recognized inbound marketing agency based in Northeast Wisconsin, is pleased to announce it has been selected as the inbound marketing partner for the Medical Carts division of HUI, an ISO-certified contract manufacturer headquartered in Kiel, WI, with expertise in sheet metal fabrication, design engineering, powder coating, and assembly.
HUI’s Medical Carts division provides custom-designed carts to medical device manufacturers and medical supply organizations in a variety of specialties including cardiology, endoscopy, respiratory, and medication management. The division’s medical supply carts, medication carts and medical device carts are used in a broad range of hospital and healthcare provider settings.
According to Nick Rolf, HUI’s marketing manager, “We knew we needed to upgrade our business development efforts to keep pace with shifts in buyer behavior and emerging web technologies. When we found Weidert Group we quickly decided they were the ones to help us make the move.”
Weidert Group will provide a complete inbound marketing strategy and action plans for HUI’s Medical Carts division, including program development, content development assistance, lead generation and nurturing, and overall campaign oversight.
“HUI is well positioned to take advantage of inbound marketing, with exceptional design, engineering, and project management skills well suited to serve the medical device and supply industry,” said Weidert Group president Greg Linnemanstons. “Their biggest challenge is being found by great prospects, and inbound will address that need directly.”
About Weidert Group
Weidert Group, founded in 1981, is a full-service inbound marketing agency and has been a HubSpot Agency Partner since 2011, and was honored by HubSpot as a Platinum Level Partner, representing the top 1% of partners globally. HubSpot is the leading marketing automation software, with over 11,000 customers in 70 countries. Weidert Group provides all components of an effective inbound marketing effort, including web design, search engine optimization, content strategy, social media promotion, lead nurturing, and overall marketing management. Clients represent primarily business-to-business organizations in equipment & machinery manufacturing, financial services, insurance, A/E/C industrial services, industrial distribution and other industries.
Founded in 1933, HUI is an ISO-Certified contract manufacturer that specializes in industrial and medical product fabrication and serves customers nationwide. With expertise in sheet metal fabrication, design engineering, powder coating and assembly, HUI serves customers nationwide from its Kiel, Wisconsin headquarters.