Vistex Makes Significant Executive Appointment

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Industry Veteran Tom Anthony to Spearhead Growth in Media and Licensing

Vistex Inc., the global leader in rights management, royalty, pricing, incentive, rebate and channel program solutions announced the addition of Tom Anthony as Subject Matter Expert – Media & Licensing to be based in its Los Angeles, CA offices. Primarily working with the Counterpoint Suite of products, Anthony will provide the rights and royalties team with expertise he acquired in more than 25 years in the industry.

“Joining the Vistex team at this point of my career is truly exciting,” says Anthony. “Not only will I have the opportunity to assist companies with ongoing rights and royalties initiatives, but this will give me the chance to advance the Vistex offerings over the long term to meet changing market needs.”

Anthony, a software engineer by training, has had a full and interesting career spanning virtually the entire industry -- film, television, consumer products, brand licensing, publishing, gaming and IP. In his most recent post at REAL Software Systems, Anthony served in a variety of roles, from developing and deploying software to managing the company’s customer success program.

“Tom is an incredible addition to our team. He’s an expert in his field, and has the right mix of industry and technical expertise to fill this new post,” says Amos Biegun, Global Head of Rights and Royalties. “Tom’s depth of knowledge and experience, coupled with his passion for delivering adaptable solutions, made him an ideal fit for the global Vistex team.”

About Vistex

Vistex provides enterprises with solutions that manage all pricing, incentive, royalty and channel programs to improve investment performance while reducing management time and infrastructure costs. The software and services provided by Vistex are optimized by industry to deliver an end-to-end resource for the design, management and administration of the entire spectrum of Go-to-Market programs utilized across their demand chain. Enterprises are empowered by unprecedented visibility into program performance; and gain deeper insights to better enable fact-based decisions that drive revenue, control cost, minimize leakage, and improve administrative processes. For more information, visit

For further information please contact:
Alex Dehnert: alex(dot)dehnert(at)vistex(dot)com

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