Celebrate National Lawn Care Month with Espoma and Create Safer Lawns for People, Pets and the Planet

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For every 5,000 Facebook ‘likes’ in April, Espoma will donate $500 to the National Canine Cancer Foundation

Celebrate National Lawn Care Month for people, pets and the planet

The Canine Cancer Foundation is on a mission to help dogs live longer and healthier lives. That’s our goal with Safe Paws, too. Together our efforts promote awareness of healthy pets

Today kicks off National Lawn Care month. To celebrate, The Espoma Company is helping people make the switch to organic lawns and create “Safe Paws” environments through tips shared on the company’s Facebook page.

To show its commitment to chemical free lawns that are safe for pets, Espoma is hosting a #SafePawsChallenge. The company is donating $500 to the National Canine Cancer Foundation for every 5,000 new likes to its Facebook page during the month of April. The foundation funds research and raises awareness to fight cancers that affect dogs.

Since canine cancer affects one out of every three dogs, Jeremy Brunner, vice president of Espoma, said the Canine Cancer Foundation was a natural fit for its Safe Paws initiative.

“People want green grass but they also want to feel confident their yard is safe for their kids and pets, too,” says Brunner. “The Canine Cancer Foundation is on a mission to help dogs live longer and healthier lives. That’s our goal with Safe Paws, too. Together our efforts promote awareness of healthy pets.”

To help people understand how easy it is to have a safe lawn, Espoma is sharing 30 tips in 30 days to help green up the 30 million acres of grass across the nation and drive awareness for canine cancer. Each tip will be posted daily on Facebook and Twitter using the hashtag #LawnCareMonth.

These insightful tips provide information to create lush, chemical-free lawns in just 30 days. Topics range from soil testing and seeding to fertilizing and creating Safe Paw environments.

Brunner says that feeding a lawn a healthy diet of natural ingredients offers benefits not just for your grass, but for you, your family, pets and the environment, too.

The Benefits of an Organic Lawn
An organic lawn is easier and, in the long run, less expensive than conventional lawn programs. In fact, organic lawns take less time and effort watering, fertilizing and mowing all summer.

“Getting a lush green lawn means making sure the soil is healthy,” says Kathy Connolly, lawn care and lawn alternative expert for About.com.

Healthy soil begins with a soil test, compost and the right diet of natural food. Organic plant food, full of natural ingredients, feeds the microorganisms that, in the end, feed the plants.

Lawns grown in healthy soil develop stronger, larger root systems that, in turn, grow more vigorously. Lawns become more resistant to insects and diseases. More importantly, a healthy lawn can withstand a drought.

Check Espoma’s Facebook and Twitter pages for 30 days of expert lawn care tips this April and learn how to have a lush, chemical free lawn and help fight canine cancer, too. Visit Espoma.com to learn more about the Safe Paws initiative or for more information, tips and resources.

The Espoma Company has been the pioneer in natural gardening solutions since 1929. Espoma provides an extensive selection of natural products that work in harmony with nature and are safe for people, pets and the planet. The company produces more than 100 products to cover the nutritional needs of plants and to grow beautiful lawns and gardens. Visit espoma.com for more information and tips about organic lawn care.

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Katie Dubow
@espoma
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