Echo Labs Selects PMBC Group to Represent Biowearable Blood Monitoring Device

Share Article

Biowearable company Echo Labs, developed under the highly successful Stanford startup incubator StartX, has selected Los Angeles technology public relations firm PMBC Group as its agency of record. PMBC Group will be responsible for publicizing the revolutionary wearable that allows for constant non-invasive monitoring and analysis of blood components in order to track key indicators of nutrition, health, fitness and metabolism.

News Image
We are excited to work with Echo Labs as they continue to push boundaries in the tech and healthcare industries.

Biowearable company Echo Labs, developed under the highly successful Stanford startup incubator StartX, has selected Los Angeles technology public relations firm PMBC Group as its agency of record. PMBC Group will be responsible for publicizing the revolutionary wearable that allows for constant non-invasive monitoring and analysis of blood components in order to track key indicators of nutrition, health, fitness and metabolism.

“We are excited to work with Echo Labs as they continue to push boundaries in the tech and healthcare industries,” said Ola Danilina, CEO and founder of PMBC Group. “We are proud to play a key role in this innovative product as we generate significant media awareness with a strategic national media relations campaign.”

PMBC Group will lead a thought leadership media campaign targeting business, technology and consumer press by leveraging Echo Labs co-founders’ unique backgrounds. Elad Ferber and Pierre-Jean Cobut, from Israel and Belgium respectively, met at the nation’s most competitive MBA program at Stanford Graduate Business School and have been named by Business Insider as Stanford Business students destined to change the world.

Elad has nine years of experience in rapid prototyping of innovative hardware and software products. He served as an active duty officer in the Israeli Air Force where he designed and led the development of innovative aviation systems. He then spent two years as the head of systems engineering at SpaceIL, a non-profit organization that built a moon lander to compete in the Google Lunar X-Prize competition.

Pierre-Jean is an entrepreneur with a successful track record in product and online marketing, sales and finance. He started his career at Procter & Gamble where he developed financial and strategic models for brand launches and expansions. Later, Pierre-Jean founded a company manufacturing and selling environmentally friendly equipment, where he managed marketing and sales, leading the company to international success through major contracts across Europe.

About PMBC Group

PMBC Group is a fast-growing public relations agency based in Los Angeles, with offices in Beverly Hills. PMBC is dedicated to delivering tactical, results-driven public relations campaigns that build brand value and advance immediate and long-term business goals. PMBC’s success-proven formulas are designed to navigate the modern media landscape utilizing a collaboration of new and traditional media to achieve strategic media exposure to reach key consumer audiences, industry influencers, investors and other constituents that matter to our clients. PMBC is comprised of a team of professionals of varied backgrounds from public relations, journalism, social media, merchandising, product development, venture capital, entertainment and hospitality. For more information, please visit http://www.PMBCgroup.com.

About Echo Labs

Echo Labs is the developer of a biowearable sensor that provides constant insight into the human body with innovative, non-invasive technology. The device monitors and analyzes blood components in order to track key indicators of nutrition, health, fitness and metabolism. The device will be available for pre-order in summer 2015. Echo Labs was founded by Elad Ferber and Pierre-Jean Cobut and developed under Stanford’s incubator StartX. Echo Labs’ mission is to use its technology to advance medical research, as a catalyst to create a significantly healthier world. For more information, please visit http://www.EchoLabs.co.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Lisa Inouye
PMBC Group
+1 (310) 777-7546
Email >
Visit website