Bronto Software Named SIIA Software CODiE Finalist for Best Marketing Automation Solution

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The Bronto Marketing Platform Earns Prestigious Software Industry Recognition For Robust Capabilities that Maximize the Impact of Commerce Marketing Campaigns

Bronto Software, the leading marketing platform for commerce, today announced that the Bronto Marketing Platform was named a finalist for the 2015 SIIA Software CODiE Awards for Best Marketing Automation Solution. The SIIA CODiE Awards are the premier award for the software and information industries, and have been recognizing product excellence for 30 years.

The Bronto Marketing Platform is a cloud-based solution that enables organizations to automate and drive revenue through email, mobile and social campaigns. It helps commerce marketers deliver more relevant, personal marketing communications to increase customer engagement and ultimately, drive more revenue.

By integrating with leading e-commerce platform partners such as Demandware and Magento, the Bronto Marketing Platform allows commerce marketers to leverage data to optimize their marketing efforts. Bronto consistently demonstrates scalability and high performance, tracking over three billion marketing events for over 500 million contacts every month. In addition, Bronto now features over 70 offerings in the Bronto AppCenter in partnership with leading e-commerce, personalization and analytics providers.

“We’re proud to be named a finalist in the Best Marketing Automation category for two consecutive years. This recognition demonstrates our success in addressing the needs of enterprise-class commerce marketers,” said Joe Colopy, CEO of Bronto Software. “Our expanded partnerships and new platform offerings have been key to our consistent growth and our continued leadership in this market.”

Offering superior usability and a robust feature set including drag-and-drop marketing automation and dynamic segmentation tools, the Bronto Marketing Platform is designed to help turn one-time buyers into lifelong customers for commerce-driven companies. Bronto works with over 1,400 brands worldwide and is the number one ranked email marketing provider to the Internet Retailer Top 1,000.

“All the CODiE finalists this year showcase innovation and creativity in today’s market. We are happy to recognize them for their products that are breaking ground in the software and services industries,” said Rhianna Collier, VP & General Manager for the Software & Services Division at SIIA.

This year’s winners will be announced during a special virtual SIIA Software CODiE Awards Ceremony on May 7.

Details about each finalist are listed at http://siia.net/codies/2015/finalists.asp

About Bronto Software
Bronto Software provides a cloud-based marketing platform for organizations to drive revenue through their email, mobile and social campaigns. Bronto is the number one ranked email marketing provider to the Internet Retailer Top 1000, with a client roster of leading brands worldwide, including Armani Exchange, Timex, JustFab, Samsonite and Boot Barn. The Bronto Marketing Platform is deeply integrated with commerce platforms, including Magento, Demandware, NetSuite and MarketLive. The company is headquartered in Durham, NC, with additional offices in London, Sydney and New York. For more information, visit http://bronto.com.

About SIIA
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit http://www.siia.net.

About SSD
The Software & Services Division of SIIA (SSD) represents companies that develop the applications, services, infrastructure and tools driving the success of today’s high-tech industry. SSD programs and activities are designed to foster company growth and success by providing professional insights and strategy, executive networking, industry exposure and business development opportunities. SSD member executives actively collaborate to share business and operational expertise, best practices, and new innovations to help companies efficiently build growing and successful businesses. For more information, visit http://www.siia.net/SSD.

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Joanna Horn Stancill
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