NFCR’s Play4TheCure Announces New Sports, Website and Logo for 2015

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Topping the list of new sports involved with Play4TheCure in 2015 is the addition of a pilot program with U.S. Lacrosse.

NFCR's Play For The Cure

Notwithstanding the final scores, everyone who participates in a Play4TheCure game is a winner -- and so is the cause of supporting cancer researchers in the laboratory.

Play4theCure, the National Foundation for Cancer Research’s sports fundraising campaign, has upped its game in 2015 with the addition of new sports, a new website and a new logo.

Topping the list of new sports involved with Play4TheCure in 2015 is the addition of a pilot program with U.S. Lacrosse. U.S. Lacrosse provides a leadership role in virtually every aspect of the game throughout the United States, and offers a number of programs and information services to its national membership and more than one million lacrosse enthusiasts. Play4TheCure is honored to be branching out into this popular and expanding team sport.

In order to better serve our participating student athletes, their coaches and families, Play4TheCure has launched a brand new website. The new Play4TheCure.org is easier to navigate and full of resources designed to make the fundraising experience simple and effective. Additionally, the new website also includes inspiring stories from athletes and teams who have leveraged their passion for sport to “Play4” their loved ones affected by cancer.

To mark the program’s ninth year, Play4TheCure has also adopted a new logo. Designed to accentuate the spirit of the sports fundraising campaign, the new Play4TheCure logo depicts a student athlete with their arms above their head in victory.

Notwithstanding the final scores, everyone who participates in a Play4TheCure game is a winner -- and so is the cause of supporting cancer researchers in the laboratory.

In 2015, Play4TheCure will be partnering with over 600 youth programs, high schools, colleges and club teams across the nation. That translates into more than 30,000 student athletes playing to raise money to support cancer researchers in the laboratory, and supporting loved ones with cancer.

About the National Foundation for Cancer Research

The National Foundation for Cancer Research (NFCR) is a leading cancer research charity dedicated to funding cancer research and public education relating to cancer prevention, earlier diagnosis, better treatments and, ultimately, a cure for cancer. NFCR promotes and facilitates collaboration among scientists to accelerate the pace of discovery from bench to bedside.

Since 1973, NFCR has provided over $320 million in support of discovery-oriented cancer research focused on understanding how and why cells become cancerous, and on public education relating to cancer prevention, detection, and treatment. NFCR scientists are discovering cancer's molecular mysteries and translating these discoveries into therapies that hold the hope for curing cancer. NFCR is about Research for a Cure - cures for all types of cancer. For more information, please visit http://www.NFCR.org.

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Adam Belmar
National Foundation for Cancer Research
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