The diverse speaker lineup will leave attendees with the inspiration and depth of knowledge to drive their teams forward
Chicago, IL (PRWEB) April 07, 2015
Businesses now collect more data on customers than ever before. This allows them crucial insight into shopper lifestyle preferences, buying habits and sentiment in order to better predict customer behaviour. With investment in customer analytics now essential for all businesses, the key challenge faced by companies is to understand how best to collect and translate this data into actionable insight.
The Customer Analytics Innovation Summit – co-located with the Big Data & Analytics for Retail Summit - will unite 20+ industry leading speakers and 100+ high-level analytics executives over two days of interactive discussion, engaging workshops and unparalleled networking opportunities. This summit is known for its interactive nature, connecting attendees with leading organizations, and offering a unique platform to share and discuss key challenges.
Alison Burnham, Vice President of Pricing & Analytics at ScoreBig, will discuss her experience in ‘Leveraging ‘Name Your Price’ Data to Inform Pricing Strategy’, focusing on how e-commerce allows for greater pricing optimization in order to create more streamlined customer experience and products. Tiziano Cembali, Senior Director of Consumer Analytics at Luxottica will divulge the story of the ‘Analytics Behind Luxottica’s CRM Journey’, covering the different stages of their evolution into an analytics-driven company including challenges faced, current results and plans for the future.
In addition to ScoreBig and Luxottica, speakers from Microsoft, Sears, AirBnB, eBay and many more will share their expertise on driving the global success of their brands through the smarter use of analytics.
“Presentations will cover a range of the most pressing issues and challenges that are facing analytics practitioners on a daily basis,” said Matthew Baron, International Events Director at the Innovation Enterprise. “The diverse speaker lineup will leave attendees with the inspiration and depth of knowledge to drive their teams forward.” All summit content will also be available post-summit via ieOnDemand.
As an exclusive Easter promotion, secure a pass before this Friday, April 10, and use the exclusive discount code ‘EASTER200’ to save $200 on all two-day passes. For a complete list of speakers, presentations and registration details, please visit: http://theinnovationenterprise.com/summits/customer-analytics-innovation-chicago-2015
Innovation Enterprise, a CFO Publishing company is an independent business-to-business multi-channel media brand focused on the information needs of Senior Finance, Operations, Analytics, Big Data, Strategy, Digital, Innovation & Sports executives. Products include IE.Summits, ieOnDemand, ieWebinars, ieWhitepapers & more.
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