Interaction Associates to Share Strategies for "Leading Through Change" at UMass Event

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The strategic benefits of using conscious collaboration to help drive successful change initiatives is the focus of an Interaction Associates (IA) workshop presented by UMass Boston Center for Collaborative Leadership at The Westin Copley Place, 10 Huntington Avenue, Boston, from 8 am to 10 am April 16, 2014.

The strategic benefits of using conscious collaboration to help drive successful change initiatives is the focus of an Interaction Associates (IA) workshop presented by UMass Boston Center for Collaborative Leadership at The Westin Copley Place, 10 Huntington Avenue, Boston, from 8 am to 10 am April 16, 2014. Interaction Associates is a leading global innovator of methods and strategies that help leaders, teams, and change agents collaborate consciously to achieve superior business results.

"Leading Through Change will explore how to leverage the right combination of knowledge, mindset, and skills to guide people through a change process without disrupting day-to-day operations," said Andy Atkins, IA's Chief Innovation Officer, who is facilitating the workshop. "The workshop will provide an approach that minimizes the negative consequences change implementation can have in an organization -- while capitalizing on its very real advantages," Atkins added.

Andy Atkins brings more than 25 years of experience in organizational and leadership development and education to his client work. His experience includes work with clients in high tech, financial services, transportation, manufacturing, and the public sector. He has held executive positions in human resources and in leadership and organizational development.

Joining him in facilitating the workshop is Barry Rosen, the CEO of Interaction Associates. With more than 30 years in the learning and performance improvement industry, Barry has held the IA positions of Senior Collaboration Consultant and Director of both the Training and Consulting Practices. He is the designer and developer of much of Interaction Associates' intellectual content, including leadership, teamwork, and facilitation workshops.

"Leaders can consciously lead change by leveraging three key areas: Direction, Commitment, and Capability," said Rosen. "Often, change leaders tend to focus on getting the technical aspects of a change in place - installing a new system, reassigning people, redrawing the org chart - while overlooking the necessary changes in behavior, skills, and attitudes required for success after the change. But conscious change leadership means having the discipline to attend to both the technical aspects of the implementation plan, and the personal aspects of the change. Successful change leaders focus uncompromisingly on three areas of effort: Establishing a clear direction for the change, inspiring the commitment of all involved parties, and building the capabilities (skills and knowledge) of their people so that the change can be successfully implemented," he added.

About Interaction Associates

Interaction Associates is the 45-year leading global innovator of methods and practices that help people -- including leaders, teams, and change agents -- to collaborate consciously to achieve superior business results. With offices in Boston and San Francisco, Interaction Associates delivers Return on Involvement(TM) to hundreds of organizations and tens of thousands of individuals each year.

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Michael Tirrell
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