Renowned Marketer Joins the Exotics Racing Executive Team
(PRWEB) April 08, 2015 -- Exotics Racing, the world’s largest driving experience, has announced that Bob Gilbert has been appointed Vice President of Sales and Marketing. Bob will oversee global sales and marketing. He will also direct Corporate Sales, Group Sales, Leisure Sales, Onsite Sales, Digital Marketing, Intermediary, In-Market and the Call Center.
Bob brings 30 years of travel, tourism and hospitality experience in marketing and sales. He has held leadership positions at Best Western International (where he negotiated the first ever Official Hotel partnership with NASCAR), Walt Disney Attractions, Choice Hotels International and Delaware North Companies (which operates the Kennedy Space Center, Yosemite National Park, and the luxury Lizard Island resort on the Great Barrier Reef). He was Executive Vice President at HelmsBriscoe, the world’s largest meeting procurement company, where he ran their international operation in over 30 countries as well as EVP with ClickSquared, a leader in database marketing. Prior to joining Exotics Racing, Bob was the founder and CEO of Captivation Marketing, a company focused on innovative customer growth strategies.
Bob, has won numerous industry awards, was named American Society of Travel Agents Supplier of the Year and is well known in travel and tourism circles for his creativity. He recently served on the boards of US Travel Association, National Tour Association, National Parks Promotion Council and Commissioner for Visit California.
Exotics Racing is the recognized leader in providing unmatched racing experiences on a purpose built race track. It was the first company to launch this type of driving attraction and has grown to be the world’s largest with over 150,000 satisfied guests and was named as the #1 Racing Car Attraction in Las Vegas by Trip Advisor. It is the only company to be open 7 days a week and has a spotless safety record. Exotics Racing delivers the ultimate bucket list and a fleet of over 50 dream cars that include iconic brands such as Ferrari, Lamborghini, Aston Martin, Porsche, McLaren, Audi, Corvette, and Mercedes.
Bob, who is relocating from Buffalo, NY, is married and has two sons, aged 13 and 15. Originally from the UK, he has lived in various countries and speaks English, French, Italian and German. He enjoys racing (he drove a Formula One), soccer, skiing and ice-hockey. He likes all kinds of music and has worked with rock band Genesis.
About Exotics Racing
A privately held company, founded and owned by French stunt car driver and professional racecar driver Romain Thievin and his partner David Perisset. Exotics Racing launched in 2009 at Las Vegas Motor Speedway and has grown to become the market leader and is now the largest and most acclaimed supercar driving experience in the world. Exotics Racing is the only driving experience with over 50+ exotic cars on two exclusive purpose built race tracks. Exotics Racing has hosted over 150,000 customers and was voted Trip Advisors #1 Race Car Attraction in Las Vegas. A dedicated team of 175 welcome guests visit our tracks from around the world to experience the most exciting supercars on track in Las Vegas and Los Angeles. Details about the experiences can be found on Exotics Racing website or calling (702) 405-7223.
Media Contacts:
Chloe Mortaud, Public Relations, Exotics Racing; Chloe(at)exoticsracing(dot)com
Stephan Legrand, Director of Communications, Exotics Racing; Stephan(at)exoticsracing(dot)com
Brad Speers, Communications Assistant, Exotics Racing; BradS(at)exoticsracing(dot)com
Stephan Legrand, Exotics Racing, http://www.exoticsracing.com, +1 7026833300, [email protected]
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