“Within in the first three months of implementing the program we’re averaging seven to ten new caregivers and three new clients - per month, all from referrals from our own team”. - Colin Castle, Vice President of Marketing Home Instead - Pinellas
St. Petersburg, FL (PRWEB) April 09, 2015
CMC-Healthcare, a division of Capitol Marketing Concepts, Inc. announces the launch of CaregiverRewards.com and CareTeamRewards.com, healthcare recognition and retention platforms. The Software-as-a-Service solutions provide home companionship, in-home medical, assisted living, hospice, hospitals, and health systems the ability to quickly and easily tailor on-going recognition and rewards programs designed to build loyalty, increase retention of key staff, and recognize outstanding performance by team members.
A growing elderly population, the move towards a holistic healthcare approach, and the diminishing number of available care team members makes finding and retaining quality caregivers and care team members more and more challenging. CaregiverRewards.com and CareTeamRewards.com provides an alternative to those forward thinking organizations looking to move away from the traditional “tenured service” recognition approach.
“CMC-Healthcare’s Caregiver Rewards and Care Team Rewards programs empower organizations to streamline their administrative efficiencies, expand and grow their business through care team and client referrals, and motivate team members to go over and beyond their daily responsibilities”, said J.B. Siegel, Vice President of Healthcare Services. “We know costs associated with hiring and training new team members can be significant. Industry data still indicates a high turnover rate, especially within home companionship and in-home care organizations. Why not use a percentage of your recruitment budget being allocated to third party recruiters and advertisers continually to fill openings, and reinvest those dollars back into your own team and your own organization”.
The online platforms provide a wide variety of choices for care team members to redeem their points from over 500 vendors offering over 5,000 products. Participants looking for instant gratification can find online rewards cards valued from $10.00 up to $100.00, and participants who choose to accumulate their points over time can purchase merchandise (electronics, appliances, apparel, etc.) trips, cruises, sporting events and much more. The platform can be custom designed to carry the appropriate brand of the participating organization.
“When implementing the program our goal was to concentrate on growing our client base and increasing our caregiver and client referrals from our own team of over 175 employees”, said Colin Castle, Vice President of Marketing for Home Instead – Pinellas. “Within in the first three months of implementing the program we’re averaging seven to ten new caregivers and three new clients - per month, all from referrals from our own team”.
Users can take advantage of an administrative backend providing reporting related to participant activity and gain access to an online newsletter/email blast module providing centralized communication with all participating team members. A training and survey module is also available allowing users to simply upload any type of file, (audio, video, PDF, etc.) and assign associated questions to confirm participants have watched/read the information and retained what they’ve reviewed.
CMC-Healthcare’s healthcare services team works with clients in defining, implementing and supporting the on-going recognition and rewards programs providing full customer support for all participants, outbound marketing materials to promote maximum participation, and strategies to enhance and expand the program where appropriate.
CMC-Healthcare is a division of Capitol Marketing Concepts, Inc. a full service sales and marketing incentive company. CMC serves Corporate, Retail, and Healthcare industries providing internal and external incentive programs designed to motivate employees, increase sales, build loyalty, and reward outstanding performance.
To learn more about CMC-Healthcare and the Caregiver Rewards and Care Team Rewards programs please contact J.B. Siegel, Vice President of Healthcare Services, at jbsiegel(at)capitolmarketing(dot)com Phone: 727-543-8100.