The merger creates significant synergies for both business segments.
LAFAYETTE, Colo. (PRWEB) April 13, 2015
Modern Distribution Management (MDM) announces the launch of its market intelligence division, MDM Analytics. The new division is the result of a merger between MDM and Industrial Market Information (IMI).
Gale Media, Inc., publisher of MDM, acquired IMI in 2011 but operated it as a separate entity. The merger creates significant synergies for both business segments, allowing MDM to continue building out its data-based research capabilities and giving the former IMI access to years of industry knowledge.
"Going forward, MDM Analytics more accurately describes the additional data services and marketing/sales analytic capability we continue to develop and that more of our customers are leveraging today," says Thomas P. Gale, publisher of MDM.
About Modern Distribution Management:
Since 1967, Modern Distribution Management has been the definitive resource for distribution management best practices, competitive intelligence and market trends through its twice-monthly newsletter, market intelligence reports, books and conferences. Learn more at mdm.com.
About MDM Analytics:
MDM Analytics is MDM’s market intelligence division, providing better visibility into industrial product markets. MDM Analytics' data helps customers identify current market and account penetration for additional sales opportunities. Learn more about MDM Analytics at mdm.com/analytics.