The Special Event Company Manages Teen Cancer America Events for “The Who Hits 50!” Tour

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The Special Event Company to Produce Exclusive Pre-Concert Fundraising Events to Benefit Teenagers and Young Adults with Cancer

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The Special Event Company is committed to ongoing support for Teen Cancer America and The Who with this vital fundraising endeavor.

The Special Event Company is pleased to announce its partnership with Teen Cancer America (TCA) in producing TCA on-tour fundraising activities and fan-based fundraising events for “The Who Hits 50!” US tour.

Kicking off on April 15 in Tampa, Fla., The Who Hits 50! tour is dedicating fundraising efforts and a portion of ticket sales to Teen Cancer America, an organization founded by Roger Daltrey and Pete Townshend, which supports the treatment of teenagers and young adults with cancer.

The Special Event Company team will manage VIP, press and fundraising activities on the tour, and off site events in tour cities organized by donors and fans. Each event is designed to raise awareness and funds for the work of TCA. Details of fan events can be found on the TCA website or The Who website.

Sally Webb, CEO of The Special Event Company, said, “I have worked with Roger Daltrey with this amazing charity for over 10 years, first on Teenage Cancer Trust in the UK then on the Board of TCA, formed in the US three years ago. Having seen firsthand the difference our facilities make to the lives of teens with this terrible disease, our company is committed to ongoing support for TCA, and The Who with this vital fundraising endeavor.”

To learn more about Teen Cancer America and The Who’s involvement, visit

The Special Event Company (TSEC) has provided exceptional strategic and creative delivery of meetings and events since our formation in 1987. From our headquarters in Cary, N.C. and satellite offices in Newport Beach, Calif., London, and Sydney, the company executes global programs with seamless efficiency. We offer a turnkey service for site selection, planning, logistics, production and audio visual, transport, collateral and graphic design. Our team of professional planners will effectively budget, design, source, contract, and execute award-winning programs, which exceed clients’ goals and deliver excellent ROI. For more information, please visit


Attachments: The Who Hits 50! Tour Logo; Teen Cancer America Logo

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Chelsey Hennemuth
since: 11/2010
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