Sitraa Health Announces the Launch of its Chronic Care Platform

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Sitraa, Inc. (http://www.sitraahealth.com), a Edison, NJ based technology and healthcare company focused on finding new models to combat chronic care diseases, announced the launch of NutritionPlus, a technology and localized chronic care system to help patients with chronic conditions like obesity, diabetes, cardiovascular disease, chronic kidney disease and fatty liver disease etc.

Sitraa, Inc. (http://www.sitraahealth.com), a Edison NJ based technology and healthcare company focused on finding new care platforms to combat chronic care diseases, announced the launch of NutritionPlus, a technology and localized chronic care system to help patients with chronic conditions like obesity, diabetes, cardiovascular diseases, chronic kidney disease and fatty liver disease etc.

Sitraa Health’s chronic care platform comprises a telehealth virtual system, ecommerce platform and a network of healthcare providers like registered dietitians, diabetes educators and behavioral therapists. Sitraa Health is a trusted partner of ACOs, physician practices, hospitals, insurers and employers in dealing with the chronic care epidemic.

Sitraa’s Co-founder/CEO Sekhar Divakaruni has said, “Current care model that addresses just the symptoms of chronic conditions with multiple medications is not working. Sitraa Health’s new path is standard of care + NutritionPlus. NutritionPlus focuses on the root cause of chronic conditions- Western Diet. Research shows diet and meal plans, calorie counting don’t work for patients with chronic indications. NutritionPlus is a long term service intended to educate patients and help change their eating habits. NutritionPlus provides not just medical nutrition when the patient is with the physicians and care providers, but also guides them with patient’s everyday living like buying healthier groceries and dining on the right type of foods. Sitraa Health uses technology driven remote counseling and a local personalized relationship to address underlying cause for a chronic condition to improve clinical outcomes.”

Mr. Sekhar said “Sitraa Health already has a national footprint and can partner with Accountable Care Organizations (ACOs), hospitals, healthcare systems, primary care and specialty physician practices that treat patients with chronic conditions, insurers and employers. NutritionPlus can significantly contribute to improving clinical outcomes as outlined by the Center for Medicare and Medicaid Services (CMS). Sitraa is open to contractual and shared savings based relationships with ACOs and other providers”

According to the Center for Medicare and Medicaid Services, the percentage of CMS beneficiaries affected with chronic condition is staggering. The Medicare beneficiaries affected with Hypertension-58%, Hyperlipidemia -46%, Arthritic disorders-30%, Ischemic Heart Disease (IHD)-30%, Diabetes-28%, Chronic Kidney Disease (CKD)-16%, Alzheimer’s/Dementia- 16%, Blood Pressure/Hypertension-14% and Depression-14%. This is in addition to 15 million Medicare beneficiaries who are considered obese with a Body Mass Index (BMI) of at least 30. According to the American Diabetes Association, there are 29 million Americans who had diabetes in 2012 with an additional 86 million considered pre-diabetic and 153 million Americans are overweight or obese.

About Sitraa
Sitraa, (http://www.sitraahealth.com), is an Edison based technology and healthcare company focusing on developing new platforms for chronic indications. Sitraa Health is supported by a network hundreds of registered dietitians, diabetes educators and other care providers, a virtual telehealth module and a marketplace platform where patients and health conscious users identify healthier products with help from their dietitians. When the patient is ready to buy, they are forwarded to a partner store.

Company Contact:

Shamira Green
Email:support(at)sitraa(dot)com
Phone: 973-786-1200
http://www.sitraahealth.com

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Shamira Green
Sitraa Inc
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