Just in time for Earth Day, new e-boutique petalandpost.com is unveiled, focusing on luxury organic beauty, baby home and wellness products.

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Products sold at http://www.petalandpost.com promise to cut through the greenwashing clutter. This new e-boutique offers a refined collection of small batch and imported products that are free-from harmful synthetic ingredients with each meeting their strict ‘Purity Pledge Criteria’.

Petal & Post Infographic

PetalandPost.com: Luxury organic beauty, baby home and wellness products.

“This Earth Day, we are thrilled to launch online eco-luxury shopping to consumers in North America & abroad," commented MacLean. "These consumers will now have 24 hour access to the world’s leading luxury green beauty, baby, home & wellness brands.

The new online store, http://www.petalandpost.com offers a vast array of exceptionally high quality authentic green products imported from around the world. Products sold at http://www.petalandpost.com promise to cut through the greenwashing clutter. This new e-boutique offers a refined collection of small batch and imported products that are free-from harmful synthetic ingredients with each meeting their strict ‘Purity Pledge Criteria’.

“The store was designed to be a source for luxury eco products that are truly authentic in a time where greenwashing has peaked and consumers are left uneasy and discouraged,” states Jamie MacLean, President & Founder of Petal & Post. “I am deeply disappointed and frustrated by companies in the ‘natural’ personal care space who continue to trick consumers through misleading packaging, branding and label call-outs on products that are not natural in formulation, let alone organic."

Passion informs everything Petal & Post offers; from the meticulous selection of their global niche brands to working with people who care as much about the environment as they do.

“We believe that using natural ingredients in their purest state makes a world of difference. Nature has provided us with powerful resources which work in harmony with our bodies and which make us look and feel more beautiful,” says MacLean.

The criteria behind the selection of brands they carry ensures that undesirable synthetic chemicals are not present and that nutritional expertise, traditional remedies, regional heritage, along with cutting-edge scientific research and product development testing remain the focus behind every product. Among the 50+ brands they carry are Neom Organics, Ila Spa, LURK, Lily Lolo, Province Apothecary, Odacite, Primavera Life, Kahina Giving Beauty, Treat Collection, Leaves of Trees, Safeas Organic Beauty, Graydon Clinical Luxury, MUN, Lite + Cycle, Murchison-Hume, The Laundress, HAVEN, Finn + Emma, Kickee Pants, Love Mae, Kate Quinn Organics and Mini Organics.    

Petal & Post offers a refined collection of products that are free-from Sodium Lauryl Sulfate (SLS), Sodium Laureth Sulfate (SLES), parabens, propylene, or butylene glycols, petroleum, PEGs, TEA, DEA, phthalates, silicones, pesticides, BPA, lead, artificial dyes, harmful synthetic fragrances or animal by-products. None of the brands they stock test their products on animals, nor do they instruct anyone to do so on their behalf. They must meet their strict ‘Purity Pledge’, be free of toxins, be effective in their performance and offer absolute luxury.

Their sourcing policy looks beyond the elimination of common ingredients to avoid and drills down further requiring brands to conform to their ‘Strict Free-From Ingredients Policy’, a comprehensive list of ingredients found on government watch lists around the world. Petal & Post also looks for brands who are manufactured as 100% carbon neutral, donate to developing areas, and/or create foundations to protect our environment and our health. Each product Petal & Post carries is accompanied by a complete, full disclosure ingredients list detailing its composition to enable the consumer to make a clear and informed choice.

Items purchased can be shipped anywhere in the world, in fact, all orders received by 1pm EST Monday to Friday are guaranteed to be processed same day. Shipping and returns in Canada and the USA are free on orders $50 or more and all major credit cards are accepted, including PayPal accounts.

“This Earth Day, we are thrilled to launch online eco-luxury shopping to consumers in North America & abroad," commented MacLean. "These consumers will now have twenty-four hour access to the world’s leading luxury green beauty, baby, home and wellness brands via their desktops, smartphones, and tablets."

The online store offers many customer service perks such as exceptional customer care via email, Twitter, Facebook and their 1-800 phone line answered Monday to Sunday 10am – 7pm EST. Their product Ratings and Reviews assist customers to make an educated buying decision. Past Purchase History captures all orders in the user’s account so they will have access to that favourite shade of eyeshadow or that cleanser that was a hit, making future shopping easier than ever. They also offer free shipping and returns in North America on order $50+, a money back guarantee policy and an information rich resource portal offering links to key research reports, influential books, articles, apps and more.

In addition to introducing its new online store, Petal & Post has also launched a blog called blogPOST. The blog brings together a digest of all things green in the beauty, baby and home scene. BlogPOST is where the Founder shares her personal style and offers eco-inspiration through recipes, wellbeing, DIY projects, contests, industry news, green beauty tips, tricks and more.

For more information on Petal & Post and its new online store, visit http://www.petalandpost.com

NOTE TO EDITORS:
Screen shots and high resolution product photography are available upon request.

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Jamie MacLean
Petal & Post
+1 800-259-4905 Ext: 705
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@PetalandPost
since: 07/2013
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