San Jose, CA (PRWEB) April 24, 2015
One of the key challenges in running a successful business is understanding the competition, and this is doubly true in the digital age. Any successful business is judged on its web and mobile sites. It’s important for small and medium-sized businesses to know if competitors offer a better user experience and what they can do to outperform them. Until recently, this has been a major challenge — but unmoderated remote UX testing solutions give businesses the answers they need.
UserZoom is excited to announce its April 29th webinar on using testing solutions to benchmark Key Performance Indicators on competitor sites, featuring Toni Allen, User Experience Research Manager at UserZoom. This process takes the guesswork out of comparison, and gives a business the hard data it can use to succeed.
Register Now for the April 29th Live Webinar at 2:00 PM EST/11:00 AM PST
on Outranking Competition with UX Benchmark Studies: http://goo.gl/VbfSbr
In this session, Toni will cover:
● WHY and HOW to conduct competitive UX Benchmarking
● WHAT metrics & key performance indicators a business can measure
● WHEN to conduct UX benchmark studies over time
● A sneak-peek into UserZoom’s newest UX Benchmarking solution: Xperience360
No business can afford to have a web or mobile site that is outperformed by their competition, and when it comes to improvements, guessing isn’t going to cut it. Find out how any business can use the tools it needs to benchmark their user experience and lead the industry in customer satisfaction.
Don’t worry if the time isn’t right — everyone who registers will receive a link to an on-demand version of the Webinar! Register here: http://goo.gl/VbfSbr
About Toni Allen
Toni has over 20 years of experience in roles focused on UX, User Research, Product Management and Marketing. She was formerly a Sr. Product Manager for consumer experiences at HP. In recent years she has specialized in unmoderated remote usability testing and user research for both desktop and mobile, and has helped hundreds of companies realize the benefits of using remote testing platforms to gain powerful insights quickly and cost-effectively.