Digital Media Firm Seg Universe Launches partnership with Flex Watches for mobile Game Junior Runner.

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Flex watches a clothing company located in Los Angeles California, has partnered with Seg Universe a Tennessee company, in order to gamify their brand and bring their urban demographic to the mobile game Junior Runner.

SEG UNIVERSE has been slowly growing their clout in the web and online sphere. Recently they have launched 9 apps on the IOS and Android app store with their subsidiary Digit Bazar. Offering SEO, Game Development, Web Development and Hosting; SEG UNIVERSE is determined to bring more variety of users to their mobile games. Flex Watches, a watch company, has wanted to gamify their products for a long time. This collaboration between the two companies will be an interesting one to watch. It is not the first time companies have partnered from two different markets. Many major corporations have done this with athletes, celebrities, etc.

The two companies will be holding a launch event at the Flex Office in Los Angeles California. Flex Watches will be giving away merchandise and drive user game play by encouraging high score achievements in the Apple iOS Game Center and Google Play Games platform. "By creating this interactive experience for customers, we expect a new era in customer interaction." Says SEG UNIVERSE CEO Saum Ghosh.

Flex Watches founders Travis Lubinsky and Trevor Jones are also excited to see how their customers interact with the game, and how they feel about the iconic FLEX watch brand becoming a digital brand as well, which has already been featured in The Real World MTV and other media. Co Founder of Flex Watches - Trevor Jones, also featured the watch brand in a recent airing of millionaire matchmaker.

It seems businesses are becoming more and more creative in pitching their products to an ever changing customer base. It is not enough these days to simply create a product and buy some advertising. According to SEG UNIVERSE, companies have to get creative in keeping their customers satisfied and engaged. Mobile games is the best way to do so with mobile devices reaching record numbers of sales per quarter, lets see if they can do this with the game Junior Runner. The Game is a different interpretation of an endless runner. You may be familiar with endless runner games such as Temple Run. This game is different however, encouraging fast reflexes to jump hurdles, and cactuses featuring three different map layouts. There will be more features to come in the game, which highlight Flex's campaign to fight hunger as players grow.

While talking to the reps from both companies, it seems more food based gameplay features will be added to the game with consistent updates from SEG UNIVERSE and its Indian subsidiary DIGIT BAZAR.

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