Renowned Apparel Manufacturing Company The Mountain to Accept Cryptocurrency via ziftrPAY

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Ziftr Enables Merchants to Accept Multiple Cryptocurrencies in Addition to Credit Card Payments via ZiftrPAY

Ziftr Team Visits The Mountain

At The Mountain, we’re always trying to go above and beyond to exceed our customers' expectations," said Andrew Hemingway, CEO of The Mountain Retail. "Partnering with Ziftr allows us to take the next step in achieving this mission.

New Hampshire-based e-commerce company Ziftr today announced that The Mountain, the apparel manufacturing company best known for its iconic Three Wolf Moon® t-shirt, will be the first Bigcommerce merchant to implement ziftrPAY, Ziftr’s next-generation payment processing platform.

ziftrPAY enables merchants of all sizes to accept credit cards and multiple cryptocurrencies, providing merchants with a fully integrated payment gateway into the growing world of cryptocurrency, a low-cost, low-risk alternative to credit cards. ziftrPAY offers tokenized security, reduced transaction fees, volatility risk protection, batch payouts and more. As part of the customer loyalty program, ziftrPAY merchants receive free ziftrCOIN digital coupons to give to their shoppers to incentivize them to use cryptocurrency.

Based in Keene, New Hampshire, The Mountain has been in business for over 30 years and has been printing t-shirts for over 21 years. What began as a '90s staple with licensed t-shirts for the Grateful Dead, Bob Marley and Jimi Hendrix has grown to include hundreds of eclectic designs, seen on the likes of Jack Black; Three 6 Mafia; Tyler, The Creator and many others. The Mountain’s cult-like following and undeniable vision has inspired both trends and imitations from the streets all the way to the high-fashion runways.

With $40-$50 million in annual sales, The Mountain is the first of the Bigcommerce merchants that Ziftr is in the process of onboarding to ziftrPAY.

“This is the start of many exciting merchant announcements for Ziftr,” said Bob Wilkins, CEO of Ziftr. “We’re thrilled that The Mountain is ziftrPAY’s first Bigcommerce merchant, not only because they’re a fellow New Hampshire-based company, but because they’ve made such a name for themselves in the apparel industry over the past couple decades.”

The onboarding will be complete as of summer 2015, at which point consumers can begin using multiple cryptocurrencies including Bitcoin, Litecoin, Dogecoin and ziftrCOIN to shop on The Mountain’s website.

“At The Mountain, we’re always trying to go above and beyond to exceed our customers' expectations," said Andrew Hemingway, CEO of The Mountain Retail. "Partnering with Ziftr allows us to take the next step in achieving this mission.”

Both Wilkins and Hemingway are attending the Virtual Currency Today Summit in Boston, MA, on April 29th, 2015. Wilkins is moderating a panel discussion called “What’s Needed for Virtual Currencies to Become Mainstream for Merchant Acceptance?” at 9:30 a.m. and Hemingway will join Overstock.com and other retailers to discuss his experience accepting cryptocurrency for “The Retailers’ View on Bitcoin” at 11:30 a.m. For more information on the Virtual Currency Today Summit, click here: http://summit.virtualcurrencytoday.com/.

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About Ziftr®

Established in 2008 and based in Milford, New Hampshire, Ziftr is revolutionizing the online shopping experience by bringing cryptocurrency into the mainstream for both consumers and merchants. To accomplish this goal, Ziftr has developed the following tools and applications: ziftrCOIN, a digital coin that functions like a coupon; ziftrPAY, a next-generation cryptocurrency/credit card payment platform and customer loyalty program; ziftrWALLET, a multicoin digital wallet; and ziftrSHOP, a worldwide online marketplace where consumers will be able to conduct transactions using credit cards and cryptocurrency.

Ziftr is a product of myVBO, a full-service design, marketing and development company that helps businesses turn their ambitions into realities.

For more information about Ziftr, visit http://www.ziftr.com.

About ziftrPAY™

ziftrPAY is the simplest way for merchants to accept credit cards and multiple cryptocurrencies. But it’s more than just a payment platform. It’s also a customer loyalty program. ziftrPAY merchants receive ziftrCOIN digital coupons that they can give to their customers to provide a discount shopping incentive that also familiarizes them with cryptocurrency, a low-risk, low-fee payment method. This way, merchants can increase profit margins and incentivize customers without missing a beat.

For more information about ziftrPAY, visit https://ziftrpay.com.

About The Mountain®

The Mountain® has been in business for over 30 years and printing T-Shirts for over 21 of those years. From their earliest days, they have worked to be a responsible company. They have a Green Philosophy and every day they strive to run their company and produce their products in a way that protects the environment, gives value to their customers and supports their employees as well as the artists. Long before it was the “in” thing to do, the founders of The Mountain® have been taking the kind of steps that make a real difference.

For more information about The Mountain, visit http://www.themountain.com/.

Disclaimer
All statements in this release, other than statements of historical facts that address future ziftrCOIN availability, or developments that the ziftrCOIN expects are forward-looking statements. Although the Corporation believes the expectations expressed in such forward-looking statements are based on reasonable assumptions, such statements are not guarantees of future performance and actual results or developments may differ materially from those in the forward-looking statements. Factors that could cause results to differ materially from those in the forward-looking statements include, but are not limited to: market volatility; continued availability of capital, financing and personnel; government regulation and laws; and general economic, market or business conditions.

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Chris Dunleavy
Ziftr, LLC
+1 (603) 575-9003 Ext: 731
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