Indiana Limestone Company Launches Dynamic Website Upgrade

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Improved site connects design and construction professionals to a wealth of helpful information, promoting effective use of prized building stone from one of America's best-known providers

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We sought to make a site that was much more than a self-promotional vehicle., a website powerfully upgraded recently by the nation’s premier provider of construction limestone, connects users to a wealth of new information and services. Indiana Limestone Company launched the new version to help architects, designers, fabricators and distributors make the most of one of the nation’s most prized natural building materials.

A long list of website features supports design and construction professionals in specifying and building with this uniquely durable, versatile and beautiful stone. The lineup includes in-depth product design information, installation/technical guides, spec assistance, facts on sustainability and LEED certification, links to trade organizations such as the Indiana Limestone Institute, industry news, and company history. A gallery of installations (which can be filtered by project type, color and other keyword attributes) shares and promotes salient ideas in building design.

“The new site positions Indiana Limestone as the industry thought leader,” said Todd Muffley, president of Fat Atom, the Carmel, Ind.-based agency that produced the site upgrade. ”We created a presence for Indiana Limestone that showcases the beauty of their products and enhanced the user experience.”

Improvements in organization, navigation and design bring a supple ease of use to the site, which is optimized to provide the full experience to users accessing it from tablets, phones and other mobile devices.

“We sought to make a site that was much more than a self-promotional vehicle,” said Tom Quigley, Indiana Limestone Co. CEO. “The idea was to create an indispensable resource for the markets and the professionals we serve. I believe that this upgrade really achieves that goal.”

About Indiana Limestone Co.
Indiana Limestone Company is unmatched as the premier supplier of Indiana Limestone in a range of beautiful and lasting building products. Founded in 1926 (with predecessor firms that had been quarrying limestone since the mid-1800s), ILC today remains the provider of choice for this internationally renowned natural stone. Throughout an illustrious history in which its stone has made such iconic structures as the Empire State building, National Cathedral, and the Pentagon, ILC has reliably provided the highest quality products and services carefully tailored to the needs of the market with an environmental, natural focus.

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Duffe Elkins