Toy Insider™ Trend Experts Name Hottest Toys for Summer Fun

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Marvel Avengers, Nerf Super Soakers, and Razor Scooters Among Top Picks for Kids

The Toy Insider Spring & Summer 2015 Cover

Whether you’re looking for something to get little ones moving, or you want the perfect toy to keep them busy during a road trip, our guide has it all.

The Toy Insider, the leading consumer resource for toy news, reviews, and parenting tips, has released its Spring and Summer Gift Guide online at Featuring more than 130 toys in six different categories, the Toy Insider’s list includes everything from classic low-tech fun in the sun to the latest in high-tech innovation.

“Our team tests hundreds of toys and games to create a list that has something for every type of kid. Whether you’re looking for something to get little ones moving, or you want the perfect toy to keep them busy during a road trip, our guide has it all,” says Toy Insider Mom Laurie Schacht.

An industry expert for more than 20 years, Schacht says this year’s summer trends include both classic favorites, such as bubble machines and bat-and-ball sets, and innovative tech items, such as action cameras and lightweight copters. The guide is also loaded with toys from summer blockbusters and hit TV shows, including Minions and Teenage Mutant Ninja Turtles.

Rather than separate the guide based on gender, the Toy Insider Spring and Summer Gift Guide is divided into six distinct categories of play. Each category includes a variety of products for boys and girls of all ages at varying price points:

  • OUTDOOR TOYS: With spring and summer comes warm weather, and whether kids want to explore their own backyard or head to the park, these toys help encourage them to engage and play in the great outdoors. We especially love the Home Run Baseball Trainer, from Step2.
  • WATER TOYS: Nothing cools down summer like exciting water toys. These toys get kids outside and moving, and will make quite a splash this year! Our Toy Insider team’s favorites include Hasbro’s Nerf Rebelle Super Soaker Tri Threat Blaster.
  • TRAVEL TOYS & GAMES: Every parent knows it’s important to keep kids occupied during road trips. Avoid the endless “Are we there yet?” droning with toys and games perfect for on-the-go fun. A great option is Crayola’s brand new line of Color Alive coloring books, available in characters kids love.
  • PHYSICAL/ACTIVE TOYS: Kids are more connected to devices than ever before, but summer provides the perfect opportunity to get them up, out, and moving. New innovations in ride-ons are some of the hottest items of the year, including Razor's Deltawing caster scooter.
  • NATURE & EDUCATIONAL TOYS: Though kids are out of school, it’s important to keep developing minds learning all summer long. These summer standouts will help kids discover the world around them, while stealthily teaching them important educational concepts. Check out Laser Peg’s National Geographic Animals kit; it’s one of the Toy Insider Mom’s favorites!
  • ENTERTAINMENT TOYS: From superhero sequels to little yellow prequels, this summer is packed with big blockbuster films kids will love. Take a piece of the action home with super cool toys based on these films, and some of kids’ year-round favorite characters. We especially love the silly Tumblin’ Stuart, from Thinkway Toys, and Hasbro’s Jurassic World line.

The Toy Insider team is a panel of industry experts who review hundreds of products throughout the year. The team reviews each product to evaluate its features and overall value, narrowing its selections to the best of the best. Visit to view the complete Spring & Summer Gift Guide, as well as daily product reviews, toy news, giveaways and the latest parenting tips.

About the Toy Insider:
Entering its 10th year, The Toy Insider™ is THE SOURCE for the hottest toys and gifts throughout the year. The Toy Insider panel is made up of toy industry experts, led by industry veterans Jonathan Samet, co-publisher of the Toy Insider and publisher of The Toy Book, the leading trade publication for the toy industry; Jackie Breyer, editor-in-chief of the Toy Insider and The Toy Book; and Laurie Schacht, Toy Insider Mom, co-publisher of the Toy Insider, contributing toy editor for Woman’s Day magazine and A trusted resource for parents, grandparents, and consumers when it comes to toys and gifts for families, the Toy Insider provides valuable toy reviews, news and parenting tips all year long. To learn more, visit, and follow @TheToyInsider on Twitter.

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